Agreement with Airtel Ghana Expands iSend's Mobile Top-Up Service Footprint in
Deal marks iSend's initial relationship with world's fourth-largest mobile
MIDDLEBURY, Conn., Aug. 13, 2013
MIDDLEBURY, Conn., Aug. 13, 2013 /PRNewswire/ -- iSend, a leading U.S.
electronic payment service for people who support family members in other
countries, announced today that it has signed a direct agreement with Airtel
Ghana. The arrangement will enable consumers to visit more than 150,000 retail
locations in the United States, Canada, the United Kingdom and Europe to
purchase pre-paid mobile airtime for family members and friends who are Airtel
Ghana customers. Consumers worldwide can arrange the same top-ups online at
www.aryty.com, iSend's online portal.
Airtel Ghana is one of 20 operating countries of New Delhi-based Bharti Airtel
Limited (Airtel), the world's fourth-largest mobile telecommunications
company. Airtel Ghana has grown its service coverage rapidly since setting up
operations in 2010, and currently has over three million subscribers.
"Our direct relationship with Airtel Ghana enables us to provide highly
localized services and to target special offers fashioned specifically for
their customers," said Steve LaBella, president and CEO of iSend. "This
agreement is an important step in our ongoing expansion across the African
continent, and we look forward to serving additional Airtel countries in the
"iSend's broad service makes it easy for people throughout the world to
provide our customers with additional calling time," said Donald Gwira, Airtel
Ghana head of corporate communications and external affairs. "This partnership
is highly beneficial for the families and friends whom iSend and Airtel Ghana
can now serve together."
iSend customers can top up any family member's cell phone, at their level of
choice and with instant verification. Customers are not charged for the
service beyond the normal price of minutes, and it is an extremely convenient
way to keep communications open during holidays, major events or emergencies.
Anyone wanting to top up the cell phones of friends and family who are Airtel
Ghana customers can currently try the service for free, including free call
time, at www.aryty.com.
Ranked by Forbes magazine in 2013 as #33 in the top 100 "America's Most
Promising Companies," iSend is a leading international electronic payment
service that provides unprecedented financial options for people who support
family members in other countries. Customers control the use of the funds they
transfer, including topping-up individual family members' prepaid cell phones,
paying recurring monthly bills and sending gift cards for merchandise at
specific stores. These transfers can be arranged in over 150,000 retail
locations spanning the United States, Canada, the United Kingdom and Europe,
with mobile phone top-ups also available online at iSend's recharge portal,
www.Aryty.com. iSend's direct relationships with predominant mobile network
operators, billing organizations and retail chains enable rapid transfers to
recipients in more than 100 countries and growing throughout the Americas, the
Caribbean, Africa, Europe, the Middle East and Asia, including the Indian
subcontinent. For more information, visit www.iSendWorldwide.com.
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