Perion Announces Search Agreement with Yahoo!

  Perion Announces Search Agreement with Yahoo!

  Yahoo! Search Strengthens and Further Diversifies Perion's Search Business

Business Wire

TEL AVIV, Israel & SEATTLE -- August 12, 2013

Perion Network Ltd. (NASDAQ: PERI) today announced it has entered into, and
launched, a multi-year search and distribution relationship with Yahoo! Inc.

Perion's easy-to-use, search services are now also powered by Yahoo!, enabling
the Company to further diversify and optimize its search business. Through
this agreement, Yahoo!’s search marketplace and search experience is available
to Perion's loyal customer base.

Commenting on the agreement, Josef Mandelbaum, Perion's CEO, said, "Yahoo! is
one of the most recognized names in search, and a company with a long history
of innovation. Perion is pleased to add Yahoo! as a search provider and hopes
that this agreement is the beginning of a long and fruitful relationship.
Perion has now partnered with four leading search providers, creating a
balanced and diversified strategic base for the Company’s search advertising
revenue stream."

About Perion Network Ltd.

Perion Network, Ltd. (NASDAQ: PERI) is a global consumer internet company that
develops applications to make the online experience of its users simple, safe
and enjoyable. Perion’s three main consumer brands are: Incredimail, Smilebox
and SweetIM. Incredimail is a unified messaging application enabling consumers
to manage multiple email accounts and Facebook messages in one place with an
easy-to-use interface and extensive personalization features, and is available
in over 100 countries in 8 languages; Smilebox is a leading photo sharing and
social expression product and service that quickly turn life's moments into
digital keepsakes for sharing and connecting with friends and family, in a fun
and personal way. SweetIM  is an instant messaging application that enables
consumers to personalize their everyday communications with free, fun and easy
to use content. Perion products have had over 300 million downloads to date
with more than 50 million monthly unique visitors across all of its brands.
Perion also offers and develops a range of products for mobile phones and
tablets to answer its users increasing mobile demands. For more information on
Perion please visit

Forward Looking Statements

This press release contains historical information and forward-looking
statements within the meaning of The Private Securities Litigation Reform Act
of 1995 with respect to the business, financial condition and results of
operations of the Company. The words “will”, “believe,” “expect,” “intend,”
“plan,” “should” and similar expressions are intended to identify
forward-looking statements. Such statements reflect the current views,
assumptions and expectations of the Company with respect to future events and
are subject to risks and uncertainties. Many factors could cause the actual
results, performance or achievements of the Company to be materially different
from any future results, performance or achievements that may be expressed or
implied by such forward-looking statements, or financial information,
including, among others, potential litigation associated with the transaction,
risks that the Company's acquisition activities may disrupt current plans and
operations and pose difficulties in employee retention, risks entailed in
integrating acquired businesses, changes in the markets in which the Company
operates and in general economic and business conditions, loss of key
customers and unpredictable sales cycles, competitive pressures, market
acceptance of new products, inability to meet efficiency and cost reduction
objectives, changes in business strategy and various other factors, whether
referenced or not referenced in this press release. Various other risks and
uncertainties may affect the Company and its results of operations, as
described in reports filed by the Company with the Securities and Exchange
Commission from time to time, including its annual report on Form 20-F/A for
the year ended December 31, 2012. The Company does not assume any obligation
to update these forward-looking statements.

Source: Perion Network Ltd.


Perion Investor Relations
Deborah Margalit
Hayden / MS-IR LLC
Brett Maas / Miri Segal-Scharia
646-536-7331 / 917-607-8654 /
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