Iconic Canada Life weather beacon goes "green"

TORONTO, Aug. 8, 2013 /CNW/ - More than 60 years after it first lit up the 
Toronto skyline, the Canada Life weather beacon is getting an upgrade. 
On Saturday, Aug. 10 and Sunday, Aug. 11, weather permitting, the Canada Life 
weather beacon will convert to using light emitting diode (LED) lights to show 
the temperature rising and falling and to forecast approaching weather 
"Converting the weather beacon to LED technology helps to reduce the carbon 
footprint of this well-recognized and cherished Toronto landmark," says Paul 
Finkbeiner, President of GWL Realty Advisors Inc., which manages the Canada 
Life head office property in Toronto. "This is one of many projects that GWL 
Realty Advisors is undertaking to enhance building performance and reduce 
energy costs. We are fortunate to work with clients who invest consistently 
and prudently in their assets." 
The weather beacon is currently lit by over 1,000 incandescent bulbs. Canada 
Life initiated the change because the incandescent bulbs use on average 10,000 
kwhs of energy per month and require frequent replacement. 
Using LED lights will reduce energy consumption by 93 per cent, according to a 
case study by Energy@Work Inc., an independent advisor on energy efficiency. 
GWL Realty Advisors staff have been researching and testing a variety of LED 
bulbs to find one that could withstand frequent bursts of electricity that 
result from the lights going on and off. 
With LED bulbs' performance and reliability having improved, Canada Life made 
the decision to convert the weather beacon earlier this year. 
The focus on energy conservation began several years ago, with the decision to 
turn the weather beacon - which ran 24 hours a day, 7 days a week for many 
years - off at midnight. 

    --  The weather beacon began operating atop Canada Life's flagship
        building at 330 University Avenue in August 1951.
    --  Lights affixed to a support tower indicate variations in
        temperature, while a beacon light at the top forecasts
        approaching weather systems.
    --  The beacon is updated four times daily, seven days a week, with
        information provided by Environment Canada's Weather Centre at
        Pearson International Airport.

Canada Life, founded in 1847, was Canada's first domestic life insurance 
company. Canada Life and GWL Realty Advisors are members of the Great-West 
Lifeco group of companies.

SOURCE  Canada Life 
Libbie Jennings Associate Manager, Communications 416.552.5598 
Image with caption: "The 60-year-old Canada Life weather beacon is being 
retrofitted with energy-saving LED bulbs, reducing the carbon footprint of 
this Toronto landmark. (CNW Group/Canada Life)". Image available at:  
To view this news release in HTML formatting, please use the following URL: 
CO: Canada Life
ST: Ontario
-0- Aug/08/2013 20:17 GMT
Press spacebar to pause and continue. Press esc to stop.