Alaska Airlines Launches Annual Fall Fare Sale

                Alaska Airlines Launches Annual Fall Fare Sale

Low one-way fares starting at $59* available for eight-day sale

PR Newswire

SEATTLE, Aug. 6, 2013

SEATTLE, Aug. 6, 2013 /PRNewswire/ --Alaska Airlines launched its annual fall
fare sale today, with low fares throughout the United States and Canada,
including the carrier's newest markets of Colorado Springs, Colo., Omaha,
Neb., and Salt Lake City. One-way fares start at $59* between San Jose,
Calif., and Los Angeles; $79* between Seattle and Las Vegas; and $139* between
San Diego and Boston.

To find great savings and purchase tickets, visit www.alaskaair.com or call
1-800-AlaskaAir (800-252-7522 or TTY/TDD line 800-392-0228).

Tickets require a 14-day advance purchase and must be bought by Aug. 13 for
travel starting Sept. 4 for most markets except between Dallas and Portland,
Ore., where travel begins Sept. 17; between Colorado Springs, Colo., and
Seattle, where travel begins Nov. 1; between Seattle and Omaha, Neb., where
travel begins Nov. 7; and between Portland and Reno, Nev., where travel begins
Nov. 9. All travel must be completed by Dec. 17 except travel to/from Hawaii,
where travel must be completed by Nov. 19, and between Alaska and the
contiguous United States, where travel must be completed by Nov. 20, 2013.
Full fare sale details — including day of week restrictions and blackout dates
— are available atwww.alaskaair.com.

Sample one-way fares:
Between                                      Starting from*
San Jose, Calif., and Los Angeles            $59
Portland, Ore., and San Francisco            $69
Los Angeles and Seattle                      $79
Seattle and Las Vegas                        $79
San Diego and Boston                         $139
Anchorage, Alaska, and Honolulu              $229
*See terms and conditions below for more information about all fares.

Alaska Airlines, a subsidiary of Alaska Air Group (NYSE: ALK), together with
its partner regional airlines, serves 95 cities through an expansive network
in Alaska, the Lower 48, Hawaii, Canada and Mexico. Alaska Airlines has ranked
"Highest in Customer Satisfaction Among Traditional Network Carriers" in the
J.D. Power and Associates North America Airline Satisfaction Study^SM for six
consecutive years from 2008 to 2013. For reservations, visit
www.alaskaair.com. For more news and information, visit the Alaska Airlines
Newsroom at www.alaskaair.com/newsroom.

* General terms and conditions: Fares include all taxes and fees, including
the September 11 Security Fee. Seats are limited and may not be available on
all flights or all days. A ticket purchased at an Alaska Airlines airport
location or through a reservation call center will cost $15 more per person
than the advertised fare. Tickets are nonrefundable, but can be changed for a
$75 change fee when changes are made online at alaskaair.com and $100 when
made through Alaska Airlines' reservations call centers. All fares, taxes and
fees shown are based on one-way travel and may be doubled if traveling round
trip. A $20 baggage fee will apply for each of the first three checked bags
until Oct. 30, when the first and second checked bag fees increase to $25
each. Additional fees apply to check more than two bags and for overweight or
oversized items. See checked baggage policy at www.alaskaair.com for more
details. Fares are subject to change without notice. Other restrictions
—blackout dates, day of week availability, schedule availability, change fees
and advance purchase requirements — may apply. Visit www.alaskaair.com or call
Alaska Airlines' Reservations at 1-800-252-7522 for complete fare rules.

SOURCE Alaska Airlines

Website: http://www.alaskaair.com
Contact: Media Relations, Alaska Airlines and Horizon Air, +1-206-392-5101