Orange Julius ‘Grows’ a Ten Foot Tall Fruit Tree in Downtown Calgary

  Orange Julius ‘Grows’ a Ten Foot Tall Fruit Tree in Downtown Calgary

GUINNESS WORLD RECORDS® official attempt at largest fruit sculpture celebrates
launch of Orange Julius in Dairy Queen stores across Canada; helps raise funds
         for Alberta Children’s Hospital Foundation and flood relief

Business Wire

CALGARY, Alberta -- August 6, 2013

On Tuesday, August 13, renowned fruit sculptor Shawn Feeney will create a ten
foot tall fruit tree on Stephen Avenue using over 1,200 pieces of pineapple,
orange, strawberry, peach and mango in an attempt by Orange Julius to set a
GUINNESS WORLD RECORDS® title for largest fruit sculpture. At the same time,
Orange Julius smoothie experts will be busy blending 4,000 Strawberry Premium
Fruit Smoothies to be distributed free to the public in exchange for donations
to Children’s Miracle Network®, and its local partner, Alberta Children’s
Hospital Foundation, and the Canadian Red Cross in support of Alberta flood
relief. Money raised will be equally divided between both charities. Olympic
medalist curler Cheryl Bernard will also be on hand to greet fans and cheer on
the record attempt.

         A GUINNESS WORLD RECORDS record attempt at largest fruit sculpture,
         4,000 free Orange Julius Strawberry Premium Fruit Smoothies samples 
         for the public and a meet and greet with Olympic Silver Medalist
WHAT:   Cheryl Bernard

         PHOTO OP: Official fruit sculpture measurement and declaration by a
         GUINNESS WORLD RECORDS adjudicator
WHERE:   Stephen Avenue (Corner of 1st Street SW and Stephen Avenue)
         Tuesday, August 13

WHEN:    12:00 p.m. – 2:00 p.m.

         Fruit sculpture adjudication scheduled for 12:30pm
         Denise Hutton, Vice President of Marketing, Dairy Queen Canada

         Shawn Feeney, fruit sculptor,

WHO:     The Invisible Underground

         GUINNESS WORLD RECORDS Adjudicator Michael Empric

         Cheryl Bernard, Olympic medalist

About Dairy Queen Canada
Dairy Queen^® Canada is a wholly owned division of International Dairy Queen
(IDQ), a system comprising more than 6,300 Dairy Queen^® stores in Canada, the
United States, and 20 other countries worldwide. IDQ is part of the Berkshire
Hathaway family, a company owned by Warren Buffett, legendary investor and
CEO. Dairy Queen^® Canada operates a system of more than 590 Dairy Queen^®
locations featuring signature products such as Blizzard® treats, DQ® cakes,
Premium Fruit Smoothies and Julius^® Originals, and serving other popular
treats, great tasting burgers, chicken sandwiches, wraps and Chicken Strips,
blended treats and various snack items. For more information, visit, Like DQ on Facebook, and follow DQ on Twitter.

About Children’s Miracle Network
Children’s Miracle Network® raises funds for 170 children’s hospitals, 14 of
which are in Canada. These hospitals, in turn, use the money where it’s needed
the most. When a donation is given, it stays in the community, ensuring that
every dollar is helping local kids. Established in 1983, Children’s Miracle
Network raises funds to support critical research, education, purchase
life-saving equipment, and ensure excellence in care, all in supportof our
mission to save and improve the lives of as many children as possible. Learn
more at


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Dane Gergovich, 416-342-1816 (o)
416-303-0699 (c)
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