Partner Communications Selects ServiceNow for Service Delivery Transformation

  Partner Communications Selects ServiceNow for Service Delivery
  Transformation

Leading Israeli Telecommunications Provider to Consolidate Multiple Tools Into
    a Single System of Record for Enterprise IT and Engineering Divisions

Business Wire

SAN DIEGO -- August 5, 2013

ServiceNow® (NYSE: NOW), the enterprise IT cloud company, today announced that
Partner Communications Company Ltd. has selected ServiceNow
software-as-a-service to transform the service experience for its customers
and suppliers. Partner Communications is consolidating more than 10 separate
systems across IT and Engineering divisions into a single system of record.

Partner Communications is a mobile operator and leading telecommunications
provider in Israel. Operating under the brand name Orange, the company
delivers a wide range of mobile and content services to more than 3 million
cellular subscribers.

“We have been using numerous legacy systems to manage core operations within
our IT and Engineering divisions, and they require a lot of maintenance to
keep current,” said Hezi Rosenberg, business analyst department manager,
Partner Communications. “During the selection process, we initially started
with four different vendors but discovered that only ServiceNow has the robust
functionality that will allow us to consolidate all our existing tools, create
a single system of record for our two divisions and eliminate inconsistencies
in our processes.”

Partner Communications is currently implementing the ServiceNow IT Service
Automation Application Suite for incident, problem, change and configuration
management. With ServiceNow, the IT and Engineering teams expect to have a
modern platform where it can route standardized workflow and business
processes allowing it to be more responsive to the rest of the enterprise. As
a result, Orange subscribers have a much better experience with their mobile
and data services.

“In a fiercely competitive market, mobile operators need a way to quickly and
cost-effectively launch new services while providing high levels of customer
support,” said Beth White, chief marketing officer, ServiceNow. “To do that,
they need to transform the way they run the business of IT. Organizations that
have successfully implemented ServiceNow to consolidate and automate IT
services see increased efficiency in their operations.”

About Partner Communications

Partner Communications Company Ltd. ("Partner") is a leading Israeli provider
of telecommunications services (cellular, fixed-line telephony and internet
services) under the orange™ brand. Partner provides a broad range of
high-standard services to over 3 million cellular customers, representing a
market share of approximately 32%. The company is offering today a number of
services provided over fixed line networks including Internet service provider
(“ISP”) services, including value added services; transmission services; Voice
over Broadband (“VoB”) telephony services; outgoing and Incoming international
telephony, and web based entertainment multimedia services.

About ServiceNow

ServiceNow is the enterprise IT cloud company. We focus on transforming
enterprise IT by automating and standardizing business processes and
consolidating IT across the global enterprise. Organizations deploy our
service to create a single system of record for enterprise IT, lower
operational costs and enhance efficiency. Additionally, our customers use our
extensible platform to build custom applications for automating activities
unique to their business requirements. For more information, visit
www.servicenow.com.

ServiceNow and the ServiceNow logo are registered trademarks of ServiceNow.
All other brand and product names are trademarks or registered trademarks of
their respective holders.

Contact:

Media:
ServiceNow
Liza S. Goldberg, 408-501-8553
liza.goldberg@servicenow.com
or
Schwartz MSL
Kim McCrossen, 781-684-6253
servicenow@schwartzmsl.com
or
Investors:
ir@servicenow.com