ChinaCache and Altobridge Form Strategic Partnership for Mobile Content-aware Networks (mCaN(TM))

ChinaCache and Altobridge Form Strategic Partnership for Mobile Content-aware
Networks (mCaN(TM))

Technology to Enable New-Generation Mobile Access to Cloud-Based Services and
Rich Media Content

Dramatically Improving Quality of Experience for Smartphone Users and
Significantly Reducing Backhaul Bandwidth Requirements for Mobile Operators

BEIJING, July 31, 2013 (GLOBE NEWSWIRE) -- ChinaCache International Holdings
Ltd. ("ChinaCache" or the "Company") (Nasdaq:CCIH), the leading total
solutions provider of Internet content and application delivery services in
China, and Altobridge Ltd. of Ireland ("Altobridge"), a leading provider of
data optimization technology for wireless networks, today announced that they
have entered into a strategic partnership aimed at delivering new,
ground-breaking multi-layered technology solutions for mobile Internet content
delivery. These solutions include the ability to cache content at the macro
base station, small cells and on mobile handsets.

Access to rich media and cloud-based services is shifting from traditional
personal computers connected to fixed lines, to new-generation mobile devices
connected to mobile networks. For this transition to work effectively, content
needs to be moved more logically across networks. The strategic partnership
between ChinaCache and Altobridge will deliver a new approach to content
distribution named mCaN™: mobile Content-aware Networks. mCaN™ brings together
the industry leading expertise and solutions of ChinaCache particularly in the
area of CDN (Content Delivery Networks) and the expertise and solutions of
Altobridge in the area of content caching across multiple layers of wireless
networks. The underlying principles of mCaN™ are:

  1. Data, most notably rich media content and data relevant to particular
  end-users, is pushed to and is available close to end-users;

  2. The caching of content is application-based. Each application has a
  logical position on each layer of the wireless network;

  3. Data, transmitted across a link, is never transmitted more than once;

  4. Delivery of access to streaming video and TV-based content is optimized
  and as efficient as possible.

The result is a dramatic improvement in Quality of Experience (QoE) for end
users, which will underwrite the successful transition to full mobility. There
will also be a measurable reduction in transmission costs and a reduction in
capital expenditure for mobile network operators. The companies have also
agreed to cooperate commercially by introducing each other's broader portfolio
of products, services and solutions to their partners and customers.

The mCaN™ mobile solution developed by ChinaCache and Altobridge entails a
smart combination of ChinaCache's CPIS (Content Pull-in Service) aimed at
optimizing mobile Internet content delivery and Altobridge's innovative DatE™
(multi-layered data optimization on wireless networks) – bringing the most
relevant content closer to the expected end-users and reducing operators'
backhaul bandwidth requirements.

The new solution is in recognition of the accelerating trend of Internet
content like video, e-commerce transactions, webpages, games and applications
increasingly being delivered to smart mobile handsets, in both developed and
developing markets, with mobile Internet usage worldwide doubling each year.
Therefore, there is an increasing need to reduce transmission costs while
continuously satisfying the rising Quality of Experience expectations of
end-users.

"We are tremendously pleased to work with Altobridge to deliver mCaN™ and
other exciting, best-in-class solutions to the mobile Internet industry,"
commented Mr. Song Wang, Founder, Chairman and CEO of ChinaCache. "We see the
combination of ChinaCache's mobile Internet delivery solutions with
Altobridge's technologies as unique in the marketplace, and are excited about
the collaboration between our two companies, which results in a match that
will propel us to the forefront of new-generation mobile Internet delivery."

Mike Fitzgerald, CEO of Altobridge commented, "ChinaCache and Altobridge have
the vision that before long, 90% of global Internet traffic will be accessed
via smart mobile devices, and our technology is uniquely positioned to enable
carriers to keep up with ever growing demand for mobile Internet delivery at
reasonable costs that is pleasing the end-users with fast and reliable mobile
Internet experiences, anywhere in the world." He continued, "The effect of
reducing backhaul congestion and improving QoE also opens new revenue
opportunities for carriers. By moving content delivery networks (CDN) to the
edge of the network, Altobridge's DatE™ in combination with ChinaCache's CPIS
solutions provides the means of delivering data faster and more efficiently to
end-users' mobile devices in a way that, in our view, nobody else can."

A contract signing ceremony took place today at the headquarters of ChinaCache
in Beijing.Dignitaries attending the ceremony included government officials
from both Ireland and China.

The Tánaiste (Deputy Prime Minister of Ireland) and Minister for Foreign
Affairs and Trade, Eamon Gilmore TD, was present at the ceremony and said, "I
am delighted to be here in Beijing for the announcement of this important
strategic partnership which marks a significant development in Sino-Irish
business co-operation. I want to warmly congratulate ChinaCache and Altobridge
and wish them every success. Altobridge is a prime example of the type of
export-focused, knowledge-led company that is at the forefront of Ireland's
Smart Economy and that is a pioneer for other Irish businesses looking to
develop their presence in the Chinese market."

"Enterprise Ireland has worked closely with Altobridge in supporting its
continued international growth," said Frank Ryan, CEO of Enterprise Ireland.
"Altobridge is a highly ambitious and innovative company and its success in
global markets underpins Ireland's international reputation for technical
innovation and capability. We look forward to continuing to work with
Altobridge as they grow their business in China. We wish Altobridge and
ChinaCache every success with their strategic partnership."

"Today's launch of the strategic partnership is a significant achievement for
our mobile Internet solution offerings," said Dr. Ken Zhang, President of
ChinaCache. "Together with Altobridge and in cooperation with carriers whom we
see as natural partners in this area, we believe we are leading the mobile
content delivery industry to a new level, with lower transmission costs and
improved Quality of Experience for end-users."

About ChinaCache International Holdings Ltd.

ChinaCache International Holdings Ltd. (Nasdaq:CCIH) is the leading total
solutions provider of Internet content and application delivery services in
China. As a carrier-neutral service provider, ChinaCache's network in China is
interconnected with networks operated by all telecom carriers, major
non-carriers and local Internet service providers. With more than a decade of
experience in developing solutions tailored to China's complex Internet
infrastructure, ChinaCache is a partner of choice for businesses, government
agencies and other enterprises to enhance the reliability and scalability of
online services and applications and improve end-user experience. For more
information on ChinaCache, please visit en.chinacache.com.

About Altobridge

Founded in 2002, Altobridge develops wireless network solutions that reduce
network operating costs in delivering mobile voice, mobile broadband and big
data services.Central to this lie a series of patented and patent-pending
technologies namely; Altobridge Data-at-the-Edge™ (intelligent mobile
broadband data optimization and delivery across wireless networks),
Hierarchical Network Caching™, meshed cache, Self-Learning Content
Prepositioning, Local Connectivity™ (local voice switching) and Split
Architecture™ (transmission and power optimization), all of which, drive down
communications delivery costs for mobile network operators by reducing
backhaul and power consumption costs.

Altobridge is headquartered in Ireland and has further bases in USA, China and
Malaysia covering sales, R&D and customer support. Altobridge solutions are
deployed and operational in over 30 countries worldwide. Altobridge is a
privately held company. Shareholders include its employees, Intel Capital, IFC
and Enterprise Ireland.

Safe Harbor Statement

This announcement contains forward-looking statements. These statements are
made under the "safe harbor" provisions of the U.S. Private Securities
Litigation Reform Act of 1995. These forward-looking statements can be
identified by terminology such as "will," "expects," "anticipates," "future,"
"intends," "plans," "believes," "estimates" and similar statements. ChinaCache
may also make written or oral forward-looking statements in its reports filed
or furnished to the U.S. Securities and Exchange Commission, in its annual
reports to shareholders, in press releases and other written materials and in
oral statements made by its officers, directors or employees to third parties.
Statements that are not historical facts, including statements about
ChinaCache's beliefs and expectations, are forward-looking statements.
Forward-looking statements involve inherent risks and uncertainties. A number
of factors could cause actual results to differ materially from those
contained in any forward-looking statements, including but not limited to the
following: the Company's goals and strategies, expansion plans, the expected
growth of the content and application delivery services market, the Company's
expectations regarding keeping and strengthening our relationships with its
customers, and the general economic and business conditions in the regions
where the Company provides its solutions and services. Further information
regarding these and other risks is included in the Company's filings with the
U.S. Securities and Exchange Commission. All information provided in this
press release is as of the date of this press release, and ChinaCache
undertakes no duty to update such information, except as required under
applicable law.

CONTACT: For ChinaCache investor and media inquiries please contact:
        
         Ms. Yujie Li
         Investor Relations
         ChinaCache International Holdings
         Tel: +86 10 6408 5305
         Email: ir@chinacache.com
        
         Mr. Lee Roth
         The Piacente Group | Investor Relations
         Tel: +1 212 481 2050
         Email: chinacache@tpg-ir.com
        
         For Altobridge inquiries please contact:
        
         Mike Fitzgerald
         CEO, Altobridge
         Tel: +353 66 7190210
         Email: mfitzgerald@altobridge.com
 
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