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Samsung Brings Evernote to the WB250F SMART Camera

  Samsung Brings Evernote to the WB250F SMART Camera

  Evernote Gives Consumers a Fast and Simple Way to Sync Favorite Snapshots
                                Across Devices

Business Wire

RIDGEFIELD PARK, N.J. -- July 31, 2013

Samsung Electronics America, Inc., a market leader and award-winning innovator
in consumer electronics, today announced the integration of Evernote into its
WB250F SMART Camera. Coupled with Samsung’s SMART Camera 2.0 technologies, the
addition of Evernote gives users a new way to capture and sync photos across
any device that has Evernote installed.

The new Evernote feature integration is available starting today to users in
the United States via a software update to currently-owned and newly-purchased
WB250F SMART Cameras. The WB250F SMART Camera also comes with three months of
the Evernote Premium service (a $15 value) that includes a higher upload
allowance per month (up to 1GB), more sharing options and faster image
processing.^1

“Consumers want to take great pictures that they can share with their family
and friends,” said Ron Gazzola, Vice President of Marketing for Digital
Imaging. “With the addition of Evernote to Samsung’s WB250F, users can now
seamlessly sync their images across devices and share their photo memories
with other Evernote users.”

The Wi-Fi enabled Samsung Smart Camera allows consumers to capture images and
share them on popular social media sites or via email when connected to a
Wi-Fi network. The integration with Evernote is just the latest way that the
WB250F SMART Camera can help users do more with the photos they take. With
Evernote, users will now be able to instantly and securely sync their photos
to all of their personal devices that have the Evernote app installed
including their PCs, smart phones and tablets. From there, users can privately
share their photos with friends and family via Evernote.

In addition to enabling consumers to connect and share, the 14.2 megapixel
WB250F also gives them the ability to take great photos with a BSI CMOS
sensor, 18x optical zoom and full manual (P/S/A/M) modes. With a touch-screen
LCD display and five-way navigational keys, users can easily adjust the WB250F
to their preferences. The Smart Camera also captures everyone’s best shot with
the Best Face feature and allows users to shoot like a pro and achieve full
creativity in varying conditions using Smart Mode and the Motion Photo
feature.

The Samsung WB250F (MSRP: $249.99) is available in white, cobalt black, gun
metal and red from authorized Samsung retailers and at www.Samsung.com. Newly
purchased cameras will come with the Evernote Premium redemption code in the
box. Evernote Premium codes can be redeemed at go.evernote.com/samsungcamera.

^1Text in images synced to Evernote becomes searchable after server-side
processing. This process is faster with Evernote Premium as compared to a
standard Evernote account.

About Samsung Electronics America, Inc.

Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA),
is a recognized innovation leader in consumer electronics design and
technology. A wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA
delivers a broad range of digital consumer electronics, IT and home appliance
products. Samsung is the market leader for HDTVs in the U.S and America’s
fastest growing home appliance brand. To discover more of the award-winning
products you love with Samsung, please visit www.samsung.com.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in technology, opening new
possibilities for people everywhere. Through relentless innovation and
discovery, we are transforming the worlds oftelevisions, smartphones,
personal computers, printers, cameras, home appliances, LTE systems, medical
devices, semiconductors and LED solutions. We employ 236,000 people across 79
countries with annual sales of US$187.8 billion.

Contact:

Allison + Partners for Samsung Electronics America
Frank Filiatrault, 646-428-0617
samsungdi@allisonpr.com
 
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