MHIEC to Open New Sales Base in Singapore to Enhance its Presence In the Market
for Waste Incineration Facilities in Southeast Asia
Move Targeted at Promoting Global Expansion
Tokyo, July 29, 2013 - (JCN Newswire) - On August 1 Mitsubishi Heavy
Industries Environmental & Chemical Engineering Co., Ltd. (MHIEC), a group
company of Mitsubishi Heavy Industries, Ltd. (MHI), will open a new sales base
in Singapore. The move is aimed at capturing growing demand for waste
incineration facilities in Southeast Asia in a quest to accelerate global
expansion. By working closely with MHI's local bases already in place
throughout the region, MHIEC's new sales base will focus on information
collection and negotiations seeking collaboration with local partners toward
its ultimate goal of developing Southeast Asia into a key market second only to
East Asia, which includes China.
The new sales base will open as the "Waste-to-Energy Business Unit"
of Mitsubishi Heavy Industries Engineering & Services Private Ltd. (MIES),
a wholly owned MHI subsidiary based in Singapore. Initially MHIEC will assign
one of its employees to the new base.
The new entity will also liaise with Mitsubishi Heavy Industries, Ltd. Asia
Pacific (MHI-AP), which oversees all MHI local bases throughout the Asia
Pacific region. With a focus on the member nations of ASEAN (Association of
Southeast Asian Nations), the base will gather information on the overall
market, sales, trends in initiating waste incineration facilities, etc., and
also negotiate with local companies toward collaboration, pursuing a full
spectrum of activities toward initiating and acquiring new project contracts.
To achieve these purposes, an information network will be created with the
support of MIES, MHI-AP as well as MHI's local subsidiaries and offices in
the region. By forming contacts with parties in important positions relating to
waste incineration facility plans, the new base will strive to elevate
MHIEC's name recognition in the region further and to cultivate
relationships based on trust.
MHIEC succeeded to MHI's long track record in the development of
technologies in environmental systems and equipment and its abundant knowhow in
the construction and operation of waste treatment facilities in 2008.
MHIEC's foremost strength rests in its ability to propose comprehensive
solutions, from construction through operation, based on that rich track
record. To date the company has received orders for three projects in
Singapore, including a waste incineration facility completed in 2000 having the
world's largest processing capacity: 4,320 tons per day. As a result MHIEC
enjoys the industry's most abundant track record in deliveries completed
in the Southeast Asia region.
Today, on the back of economic growth, plans are under way throughout
Southeast Asia to create large-scale waste incineration facilities in urban
zones, particularly in Thailand, Indonesia and Malaysia, and investments into
urban waste treatment facilities are expected to blossom fully in the years
ahead. In response, manufacturers of environmental systems and equipment around
the world, Japan included, are initiating steps to prepare their responses to
these anticipated needs.
MHIEC opened a subsidiary in Beijing in February 2012 to serve as a sales base
for its environmental systems and equipment in China. Now, with the addition of
its new base in Singapore, the company will pursue business expansion focused
on the global market also.
About Mitsubishi Heavy Industries
Mitsubishi Heavy Industries, Ltd. (MHI), headquartered in Tokyo, Japan, is one
of the world's leading heavy machinery manufacturers, with consolidated
sales of 2,820.9 billion for the year ended March 31, 2012. MHI's diverse
lineup of products and services encompasses shipbuilding, power plants,
chemical plants, environmental equipment, steel structures, industrial and
general machinery, aircraft, space rocketry and air-conditioning systems. For
more information, please visit the MHI website at www.mhi.co.jp.
Mitsubishi Heavy Industries
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