BackOffice Associates® Announces Center of Excellence for SAP HANA®

  BackOffice Associates® Announces Center of Excellence for SAP HANA®

   BackOffice Associates Establishes a Solution and Services Business Unit
                             Focusing on SAP HANA

Business Wire

SOUTH HARWICH, Mass. -- July 29, 2013

BackOffice Associates, LLC, a worldwide leader in data migration and
information governance, today announced a newly established BackOffice Center
of Excellence for SAP HANA as part of the company’s initiative to help clients
achieve a single data platform with the SAP HANA^® platform. SAP HANA can now
be deployed in a number of ways – on premise, in the cloud, or both.
BackOffice Associates has proven expertise in data quality, migration and
governance, which are essential components to help ensure that mutual clients
of SAP AG (NYSE: SAP) and BackOffice can gain the full benefits of SAP HANA
and achieve fast time to value with business-ready data in their real-time
business environments.

BackOffice also announced expanded consulting services in big data strategy
for its clients, and readiness assessments for SAP HANA. Clients can obtain
both SAP HANA and the new consulting services directly from BackOffice as a
result of its value-added reseller (VAR) and other partner relationships with
SAP.

“We are distinctly qualified to help achieve successful deployments of SAP
HANA, due to our ability to aggregate and harmonize data from over 100
different legacy data sources and ability to leverage state-of-the-art data
quality tools from SAP,” said Mark Logan, chief sales officer, BackOffice
Associates. “We provide the highest-quality data to populate our clients’
systems running SAP HANA as part of their strategic initiatives.”

The revolutionary in-memory computing enabled by SAP HANA means faster access
and processing of critical business data. Leading companies to realize the
importance of immediate access to business information and the need for the
highest levels of data quality.

“BackOffice’s strategy for a single data platform on SAP HANA is expected to
help organizations make real-time business decisions to obtain competitive
advantage,” said Steve Lucas, president of global platform solutions at SAP.
“BackOffice has already delivered hundreds of successful migrations to SAP
environments. We welcome the launch of the BackOffice Center of Expertise for
SAP HANA, through which it will leverage its global data expertise to focus on
environments running SAP HANA.”

BackOffice is also investing in making its solutions and services enabled and
ready for SAP HANA. To drive this effort, BackOffice announced the appointment
of Elizabeth Schenker as vice president of the business unit at BackOffice for
data effectiveness and real-time analytics with SAP HANA. Ms. Schenker will be
responsible for sales operations for BackOffice solutions and services that
are enabled by and ready for SAP HANA.

Ms. Schenker has significant experience in many regulated and big data
environments in industries such as public sector, utilities and retail. “I am
delighted to join BackOffice as it applies its deep domain knowledge and
methodology to SAP HANA and big data projects,” said Schenker. “There is a
growing need to address data quality and information governance at the point
of intersection with real-time analytics, and BackOffice is perfectly poised
to lead this market.”

About BackOffice Associates

BackOffice Associates is a worldwide leader in data migration and information
governance solutions, with a concentration on enhancing ERP data quality since
1996. Our range of solutions and services address the needs of business and IT
users seeking to unlock the value of their data assets. BackOffice Associates
is a global corporation headquartered in Massachusetts with additional offices
in the US, Canada, Mexico, UK, Singapore, Dubai, India and Australia. Company
information is available at www.boaweb.com.

SAP, SAP HANA and all SAP logos are trademarks or registered trademarks of SAP
AG in Germany and in several other countries.
All other product and service names mentioned are the trademarks of their
respective companies.

SAP Forward-looking Statement

Any statements contained in this document that are not historical facts are
forward-looking statements as defined in the U.S. Private Securities
Litigation Reform Act of 1995. Words such as “anticipate,” “believe,”
“estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,”
“predict,” “should” and “will” and similar expressions as they relate to SAP
are intended to identify such forward-looking statements. SAP undertakes no
obligation to publicly update or revise any forward-looking statements. All
forward-looking statements are subject to various risks and uncertainties that
could cause actual results to differ materially from expectations. The factors
that could affect SAP's future financial results are discussed more fully in
SAP's filings with the U.S. Securities and Exchange Commission ("SEC"),
including SAP's most recent Annual Report on Form 20-F filed with the SEC.
Readers are cautioned not to place undue reliance on these forward-looking
statements, which speak only as of their dates.

Contact:

BackOffice Associates
Lauren McWilliams, 508-430-7100 x448
LaurenMcWilliams@boaweb.com
 
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