Julie Bauer Appointed President of Panasonic Consumer Electronics Company

  Julie Bauer Appointed President of Panasonic Consumer Electronics Company

PR Newswire

SECAUCUS, N.J., July 26, 2013

SECAUCUS, N.J., July 26, 2013 /PRNewswire/ --Panasonic Corporation of North
America today announced the appointment of Julie Bauer as President of its
consumer sales division, Panasonic Consumer Electronics Company.

(Photo: http://photos.prnewswire.com/prnh/20130726/NY53781 )

"Julie Bauer comes to Panasonic as a marketing and technology leader with
particular expertise in direct marketing, retail and online commerce," said
Panasonic Corporation of North America Chairman & CEO Joseph M. Taylor. "She
has the ability to manage Panasonic's broad array of consumer products through
our distribution channels and I'm confident that she will ensure we achieve
our strategic objectives."

"Panasonic has been an innovator in the consumer electronics sector for years
and we have the strong brand, unique products and great people to further
extend the company's success," said Ms. Bauer. "I have no doubt that we can
take Panasonic Consumer Electronics Company to the next level. To do that,
it's my mission to reach, learn from and engage with consumers wherever they

Ms. Bauer, a Wisconsin native, has held senior level positions in direct
marketing, online strategy, e-commerce and multichannel transformation with
Guthy-Renker, Mattel, Inc. and Best Buy Co., Inc. She earned a B.S. in
Business and Marketing from the University of Wisconsin and an MBA in
Marketing and Business from the University of Saint Thomas in St. Paul, MN.

About Panasonic Corporation of North America
Based in Secaucus, NJ, Panasonic Corporation of North America provides a broad
line of digital and other electronics products and services for consumer,
business and industrial use. The company is the principal North American
subsidiary of Osaka, Japan-based Panasonic Corporation, and the hub of
Panasonic's U.S. branding, marketing, sales, service and R&D operations. In
Interbrand's 2013 Annual "Best Global Green Brands" report, the Panasonic
brand ranked number four, the highest ranked electronics brand in the report.
As part of continuing sustainability efforts, Panasonic Corporation of North
America is in the process of relocating to a new facility built to meet LEED
certification standards, adjacent to Newark Penn Station in Newark, NJ. Learn
more about Panasonic at www.panasonic.com.

Panasonic Consumer Electronics Company had been known as Panasonic Consumer
Marketing Company of North America from January 1, 2012, reflecting global
organizational changes. The company will officially revert to the Panasonic
Consumer Electronics Company name on August 1.

SOURCE Panasonic Corporation of North America

Website: http://www.panasonic.com
Contact: Jim Reilly, 201-392-6067, jim.reilly@us.panasonic.com; or Chris
DeMaria, 201-348-7182, christopher.demaria@us.panasonic.com; or Jamie Hodin,
212-792-9796, jamie.hodin@us.panasonic.com
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