Pathe And IMAX® Sign Agreement For First Commercial IMAX® Theatre In Switzerland

Pathe And IMAX® Sign Agreement For First Commercial IMAX® Theatre In 
NEW YORK, July 22, 2013 /CNW/ - IMAX Corporation (NYSE: IMAX; TSX: IMX) today 
announced it signed an agreement with Pathe, operator of the biggest cinema 
chain in Switzerland, France and the Netherlands, to install an IMAX(®) 
theatre at its Pathe Balexert multiplex in Geneva. The deal marks the first 
commercial IMAX theatre in Switzerland and brings Pathe's total IMAX 
commitment to twelve theatres in Europe. The exhibitor currently has five IMAX 
theatres open and one in backlog in the Netherlands and five theatres open in 
"IMAX has consistently delivered a differentiated entertainment experience 
that has not only delighted our guests but offered us a competitive edge that 
has strengthened our business," said Marc Canisius, Managing Director of Pathe 
Suisse. "We are pleased to be the first commercial exhibitor to bring The IMAX 
Experience(®) to Switzerland and look forward to introducing audiences to a 
movie-going experience unlike anything they've experienced before." 
"As one of the preeminent exhibitors in Europe, Pathe is a strategic partner 
for our first commercial entry into Switzerland as well as in supporting our 
broader European expansion," said Andrew Cripps, President, IMAX EMEA. "As 
evidenced by today's agreement, we continue to execute against our 
international growth strategy - entering into new markets by expanding 
relationships with our existing international partners." 
About Les Cinemas Gaumont Pathe Les Cinemas Gaumont Pathe, the leader in 
France (72 film theaters), the Netherlands (22 film theaters) and Switzerland 
(10 film theaters) with a total of 983 screens, is a subsidiary of the Pathe, 
one of the biggest film producers in Europe and a major player in film 
distribution. With 66.8 million spectators and of 681 million euros in 
turnover, Les Cinemas Gaumont et Pathe confirms its leading position among 
European cinema networks. 
Throughout the network, the quality of film theaters and services is 
constantly being improved notably through the development of digital 
projection to offer both higher projection quality and a greater diversity of 
For more information, 
About IMAX Corporation IMAX, an innovator in entertainment technology, 
combines proprietary software, architecture and equipment to create 
experiences that take you beyond the edge of your seat to a world you've never 
imagined. Top filmmakers and studios are utilizing IMAX theatres to connect 
with audiences in extraordinary ways, and, as such, IMAX's network is among 
the most important and successful theatrical distribution platforms for major 
event films around the globe. 
IMAX is headquartered in New York, Toronto and Los Angeles, with offices in 
London, Tokyo, Shanghai and Beijing.  As of Mar. 31, 2013, there were 738 IMAX 
theatres (606 commercial multiplexes, 19 commercial destinations and 113 
institutions) in 53 countries. 
IMAX(®), IMAX(®) 3D, IMAX DMR(®), Experience It In IMAX(®), An IMAX 3D 
Experience(®), The IMAX Experience(®) and IMAX Is Believing(®) are 
trademarks of IMAX Corporation. More information about the Company can be 
found at You may also connect with IMAX on Facebook 
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This press release contains forward looking statements that are based on IMAX 
management's assumptions and existing information and involve certain risks 
and uncertainties which could cause actual results to differ materially from 
future results expressed or implied by such forward looking statements. These 
risks and uncertainties are discussed in IMAX's most recent Annual Report on 
Form 10-K and most recent Quarterly Reports on Form 10-Q. 
For additional information please contact: 
 Investors:                                                                                  Media: 
 IMAX Corporation, New York                                                                  IMAX Corporation, New York 
 Teri Loxam                                                                                  Ann Sommerlath 
 212-821-0100                                                                                212-821-0155 
                                                                                         Entertainment Media:
 Business Media: 
                                                                                         Principal Communications 
Group, Los Angeles
 Sloane & Company, New York 
                                                                                         Melissa Zuckerman/Paul 
 Whit Clay 

SOURCE  IMAX Corporation 
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-0- Jul/22/2013 11:31 GMT
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