Activision Publishing, Inc. and Rovio Entertainment Unveil Angry Birds™ Star Wars® for Gaming Systems

 Activision Publishing, Inc. and Rovio Entertainment Unveil Angry Birds™ Star
                           Wars® for Gaming Systems

PR Newswire

MINNEAPOLIS, July 18, 2013

MINNEAPOLIS, July 18, 2013 /PRNewswire/ --May the flock be with you!
Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard,
Inc. (NASDAQ: ATVI), in conjunction with Rovio Entertainment Ltd. and
Lucasfilm Ltd., today announced that the mobile gaming sensation, Angry Birds™
Star Wars^®, is expected to release on console gaming systems for the first
time October 29, 2013. Complete with new levels, features and platform-unique
design elements, these new editions will be available for the Xbox 360® games
and entertainment system from Microsoft, PlayStation®3 computer entertainment
system, PlayStation®Vita, Nintendo's Wii™ and Wii U™ systems and Nintendo 3DS™
hand-held system.

"Downloaded more than 100 million times since its release last year, Angry
Birds Star Wars ^ melds together two of the biggest names in pop-culture
entertainment for an out of this galaxy gaming experience," remarked Jami
Laes, Executive Vice President of Games at Rovio Entertainment. "Angry Birds
and Star Wars™ are franchises with millions of fans around the world, and
we're excited to partner with Activision to bring the marriage of these
beloved properties to gamers everywhere this holiday season."

Iterating on many of the engaging mechanics of Angry Birds™  and Angry Birds™
Space, Angry Birds Star Wars evolves the core game design and hilarious tone
of previous entries in the series with new characters, challenges, and
environments that pay homage to the iconic hallmarks of the Star Wars
universe. This title adds 20 never-before-seen exclusive levels – in addition
to the existing 200 from the original Angry Birds Star Wars mobile game – and,
for the first time ever, multiplayer modes. Play alongside family members or
friends in two-player co-op mode to achieve a combined high score, or against
them (up to four players) in competitive mode. The game also delivers
achievements and trophies, leaderboards, high-definition graphics (on
HD-compatible systems), as well as unlockable bonus levels, items and content.

Angry Birds Star Wars is not yet rated by the ESRB. For more information,
please visit www.starwarsgame.angrybirds.com.

About Rovio Entertainment Ltd.

Rovio Entertainment Ltd is an industry-changing entertainment media company
headquartered in Finland, and the creator of the globally successful Angry
Birds franchise. Angry Birds, a casual puzzle game, became an international
phenomenon within a few months of its release, and is now the number one paid
app of all time. Angry Birds have expanded rapidly in entertainment,
publishing, and licensing to become a beloved international brand. Following
this success, Rovio published Amazing Alex and is soon launching the brand new
Bad Piggies game.www.rovio.com.

About Lucasfilm Ltd.

Lucasfilm Ltd., a wholly owned subsidiary of The Walt Disney Company, is a
global leader in film, television and digital entertainment production. In
addition to its motion-picture and television production, the company's
activities include visual effects and audio post-production, cutting-edge
digital animation, interactive entertainment software, and the management of
the global merchandising activities for its entertainment properties including
the legendarySTAR WARSandINDIANA JONESfranchises.Lucasfilm Ltd. is
headquartered in northern California.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a
leading worldwide developer, publisher and distributor of interactive
entertainment and leisure products.

Activision maintains operations in the U.S., Canada, the United Kingdom,
France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the
Netherlands, Australia, South Korea, China and the region of Taiwan. More
information about Activision and its products can be found on the company's
website, www.activision.com.

Cautionary Note Regarding Forward-looking Statements: Information in this
press release that involves Activision Publishing's expectations, plans,
intentions or strategies regarding the future, including statements about the
expected release date are forward-looking statements that are not facts and
involve a number of risks and uncertainties. Factors that could cause
Activision Publishing's actual future results to differ materially from those
expressed in the forward-looking statements set forth in this release include
unanticipated product delays and other factors identified in the risk factors
sections of Activision Blizzard's most recent annual report on Form 10-K and
any subsequent quarterly reports on Form 10-Q. The forward-looking statements
in this release are based upon information available to Activision Publishing
and Activision Blizzard as of the date of this release, and neither Activision
Publishing nor Activision Blizzard assumes any obligation to update any such
forward-looking statements. Forward-looking statements believed to be true
when made may ultimately prove to be incorrect. These statements are not
guarantees of the future performance of Activision Publishing or Activision
Blizzard and are subject to risks, uncertainties and other factors, some of
which are beyond its control and may cause actual results to differ materially
from current expectations.

© 2013 Activision Publishing, Inc. Angry Birds is a trademark of Rovio
Entertainment Ltd. Copyright 2009-2013 Rovio Entertainment Ltd.

STAR WARS™ and all characters, names, logos and related indicia are trademarks
of and © 2013 Lucasfilm Ltd. All Rights Reserved.Used Under Authorization.


"PlayStation" is a registered trademark ofSony Computer Entertainment Inc.
Nintendo trademarks and copyrights are properties of Nintendo.

For Information, Contact:
Amanda Young
Sandbox Strategies
212.213.2451
amanda@sandboxstrat.com

SOURCE Activision Publishing, Inc.

Website: http://www.activision.com
 
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