Ariba Recognized for Driving Excellence in the Cloud

  Ariba Recognized for Driving Excellence in the Cloud

 Company named to 2013 Supply & Demand Chain Executive  Top 100  for helping
    businesses achieve new levels of performance and productivity through
                cloud-based applications and business network

Business Wire

SUNNYVALE, Calif. -- July 17, 2013

For the eighth straight year, Ariba, an SAP company, has been named to the
Supply & Demand Chain Executive Top 100 - this time for helping companies
achieve excellence in the cloud through its applications and business network.
Focused on “100 Great Supply Chain Projects,” this year’s awards highlight
initiatives that deliver bottom-line value to small, medium and large
enterprises across a range of supply chain functions. Ariba was recognized for
helping Mediafly, a Chicago-based company that delivers an enterprise mobility
platform enabling Fortune 500 companies to transform their data and content
into compelling mobile experiences, to more efficiently manage its working
capital and fuel innovation and growth.

“Our goal with this year's ‘100’ was to put the spotlight on successful and
innovative transformation projects that demonstrate the broad spectrum of
opportunities for enabling excellence in the supply chain,” said Barry
Hochfelder, Editor of Supply & Demand Chain Executive. “The work that Ariba
has done to help companies like Mediafly serves as a roadmap for supply chain
executives looking to drive improvement in their own operations, and we are
pleased to recognize their efforts as part of the 2013 Supply & Demand Chain
Executive 100.”

In today’s uncertain economy, cash is tough to come by. Particularly for
startup ventures. But using the invoice and payment solutions delivered on the
Ariba^® Network. Mediafly was able to access to the capital it needed to
support its operations and drive growth.

When one of its clients requested that transactions be done on the Ariba
Network, Mediafly began sending all of its invoices electronically. “We went
from quote to settlement in 14 days instead 30 and 90,” says John Evarts, the
company’s Chief Operating Officer and Chief Financial Officer.

And by taking advantage of a dynamic discounting program that the customer
offered via the Ariba Network, Mediafly was able to tap into cash needed to
take its operations to the next level.

“For a few basis points, we got quicker access to the capital we needed to
hire developers and get to the next set of features in our products, which
accelerated revenue and ultimately generated cash,” Evarts added.

Online social networks have upended the consumer world by connecting people
and information in new ways. And as Ariba and Mediafly demonstrate, business
networks are driving a similar transformation in the corporate realm.

“By leveraging Ariba’s cloud-based applications and network to more
efficiently engage with trading partners, companies like Mediafly are forging
a new, more social and connected way of operating that is redefining the way
business is done,” said Rachel Spasser, Senior Vice President, Marketing,

More than 1 million companies in 190 countries are connected to the Ariba
Network and using it to deliver game-changing gains in productivity,
collaboration and agility across the entire value chain of suppliers, partners
and customers. To learn more about the network and the value it can deliver,

About Supply & Demand Chain Executive

Supply & Demand Chain Executive is the executive's user manual for successful
supply and demand chain transformation, utilizing hard-hitting analysis,
viewpoints and unbiased case studies to steer executives and supply management
professionals through the complicated, yet critical, world of supply and
demand chain enablement to gain competitive advantage. On the Web:

About Ariba, an SAP Company

Ariba is the world’s business commerce network. Ariba combines
industry-leading cloud-based applications with the world's largest web-based
trading community to help companies discover and collaborate with a global
network of partners. Using the Ariba^® Network, businesses of all sizes can
connect to their trading partners anywhere, at any time from any application
or device to buy, sell and manage their cash more efficiently and effectively
than ever before. Companies around the world use the Ariba ^ Network to
simplify inter-enterprise commerce and enhance the results that they deliver.
Join them at:

About SAP

As market leader in enterprise application software, SAP (NYSE: SAP) helps
companies of all sizes and industries run better. From back office to
boardroom, warehouse to storefront, desktop to mobile device – SAP empowers
people and organizations to work together more efficiently and use business
insight more effectively to stay ahead of the competition. SAP applications
and services enable more than 238,000 customers to operate profitably, adapt
continuously, and grow sustainably. For more information, visit

About Mediafly

Mediafly isa Mobile Apps as a Service (MAaaS) providerbased in Chicago, IL.
Incorporated since 2006, Mediafly enables theworld’s most admired companies
tobridge the gap between their compelling content and the diverging range of
mobile devices. Mediafly’s enterprise mobility platform transformsdata
andcontent intocompellingmobile experiences and enables companies
toelevate their business interactions.For more information, visit:

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Karen Master, 412-297-8177
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