Multimedia Games’ TournEvent Ace™ App and Contest Extends National TournEvent® of Champions™ Excitement and Chances to

  Multimedia Games’ TournEvent Ace™ App and Contest Extends National
  TournEvent® of Champions™ Excitement and Chances to Win $250,000 in Prizes

    - Two TournEvent Ace Contest Winners Will Compete at the TournEvent of
                        Champions Final in Las Vegas -

Business Wire

AUSTIN, Texas -- July 17, 2013

Multimedia Games Holding Company, Inc. (Nasdaq: MGAM), through its
wholly-owned subsidiary, Multimedia Games, Inc. (“Multimedia Games” or “the
Company”), a leader in slot tournament systems, announced today the launch of
TournEvent Ace^™, a new iOS app and related contest that provides players
nationwide with a second chance to participate in the first-ever 2013 National
TournEvent of Champions^® which culminates with a national final in Las Vegas
on September 25, 2013. Running through September 5, 2013, TournEvent Ace
features the Company’s popular Triple Cheeseburger Deluxe^™ slot theme which
has been converted to the iOS platform specifically for the contest in
partnership with Austin-based Kalani Games.

Subject to applicable rules, players 21 years of age or older can download the
specially-designed app onto their iOS-based mobile device – at or from the iTunes Store – to enter the contest
after which they will have the opportunity to play each day to earn entries
into the nationwide drawing. Two lucky winners will win a five-night trip to
Las Vegas (including airfare and accommodations for the winning participant
and a guest) and a golden ticket to compete for a share of over $250,000 in
prizes at the 2013 National TournEvent of Champions final on September 25,
2013, at Lagasse’s Stadium at The Palazzo.

Patrick Ramsey, President and Chief Executive Officer of Multimedia Games,
commented, “Our ongoing nationwide TournEvent of Champions debuted in March to
rave reviews and is demonstrating the power of TournEvent to deliver
one-of-a-kind entertainment and generate instant floor-wide buzz. Customers
are seeing higher floor traffic and increased floor-wide revenue performance,
and players are reveling in the chance to compete in Las Vegas later this year
for a share of over $250,000 in prizes, including a $100,000 grand prize. With
the recent launch of TournEvent Ace, we are now extending the TournEvent of
Champions experience to all players who are looking for a second chance to
join the party in Las Vegas in September. We believe this new contest will
further highlight our award-winning TournEvent solution and prove to be a
winner for our customers and players alike.”

The iOS version of Triple Cheeseburger Deluxe offers players a number of ways
to earn entries into the TournEvent Ace drawing as they complete up to 30
spins per day. Completing a 30 spin session will earn one entry and the three
highest scoring participants each day will receive 100, 50 and 25 entries into
the drawing, respectively. Other ways to earn entries include receiving
certain winning reel combinations during base game play, playing regularly,
playing early or late in the day and building specific burgers in the
burger-building bonus. On September 6, 2013, two entries will be randomly
selected from all eligible entries to compete in the National TournEvent of
Champions final in Las Vegas.

About TournEvent

Multimedia Games’ award-winning TournEvent slot tournament system is currently
installed at 170 casinos nationwide, offering industry-leading functionality
that has revolutionized the slot tournament experience. The Company’s
TournEvent system was named “Best Slot Theme” in the 2012 Southern California
Gaming Guide Reader’s Choice Awards and was awarded third place in the “Best
Consumer Service Technology” category by Global Gaming Business in its 2012
Gaming & Technology Awards. TournEvent provides players and operators with a
dynamic and interactive tournament experience unlike any other. With the
TournEvent, casino operators can switch networked gaming machines from
in-revenue live status to out-of-revenue tournament status at the touch of a
button – eliminating the hassle of chip changes, machine moves, or separate
tournament areas. TournEvent 4.0 enables operators to create unique team
tournaments for the first time, offering a variety of customizable
configurations based on the number of players, mechanics of team advancement,
rankings, and tournament prize awards.

To find out more about the 2013 National TournEvent of Champions, to see a
list of participating casinos nationwide and to learn more about TournEvent
Ace, visit or follow the tournament on Facebook
and Twitter. A complete list of contest rules may be found at

About Kalani Games, Inc.

Kalani Games is a game studio in Austin, Texas. Founded by industry veteran,
Kalani Streicher, Kalani Games develops games and pushes the boundaries of
original and new game design for mobile, social and online platforms. For
additional information, visit

About Multimedia Games Holding Company, Inc.

Through its wholly owned subsidiary, Multimedia Games Holding Company, Inc.
(“Multimedia Games”) develops and distributes gaming technology. The company
is a creator and supplier of comprehensive systems, content and electronic
gaming units for Native American gaming markets, as well as for commercial
casinos and charity and international bingo markets. Revenue is primarily
derived from gaming units in operation domestically and internationally
installed on revenue-sharing arrangements. Multimedia Games also supplies the
central determinant system for the video lottery terminals (“VLTs”) installed
at racetracks in the State of New York. The company is focused on pursuing
market expansion and new product development for Class II, Class III and VLT
markets. Additional information may be found at

Cautionary Language

This press release contains forward-looking statements based on Multimedia
Games' current expectations and projections, which are intended to qualify for
the safe harbor from liability established by the Private Securities
Litigation Reform Act of 1995. The words “believe”, “expect”, “continue”,
“intend”, “plan”, “seek”, “estimate", “project”, “may”, or the negative or
other variations thereof or comparable terminology as they relate to
Multimedia Games and its products, plans, and markets are intended to identify
such forward-looking statements. All forward-looking statements are based on
current expectations and projections of future events.

These forward-looking statements reflect the current views, models, and
assumptions of Multimedia Games, and are subject to various risks and
uncertainties that cannot be predicted or qualified and could cause actual
results in Multimedia Games’ performance to differ materially from those
expressed or implied by such forward looking statements. These risks and
uncertainties include, but are not limited to, the ability of Multimedia Games
to maintain strategic alliances; increase unit placements, installations or
installed-base; grow revenue; garner new market share; secure new licenses in
new jurisdictions; successfully develop or place proprietary product; comply
with regulations; or have its games approved by relevant jurisdictions. Please
refer to the Company’s most recent Form 10-K and subsequent filings with the
Securities and Exchange Commission for a further discussion of risks and
uncertainties. All forward-looking statements made herein are qualified by
these cautionary statements and there can be no assurance that the actual
results, events or developments referenced herein will occur or be realized.
Readers are cautioned that all forward-looking statements speak only to the
facts and circumstances present as of the date of this press release.
Multimedia Games expressly disclaims any obligation to update or revise any
forward-looking statements, whether as a result of new information, future
events or otherwise.


Multimedia Games Holding Company, Inc.
Linda Trinh, 512-334-7500
Marketing and Promotions Manager
Wyatt Brand
Ryann Malone, 512-904-9928
Rich Land, James Leahy
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