C-SAM, DNP and HyperSoft Announce Joint Development and Launch of Mobile Beauty Salon Wallet

  C-SAM, DNP and HyperSoft Announce Joint Development and Launch of Mobile
  Beauty Salon Wallet

         “Salon de Wallet” Manages Multiple Virtual Membership Cards

Business Wire

CHICAGO -- July 15, 2013

C-SAM, Inc., Dai Nippon Printing Co., Ltd. (DNP) and HyperSoft co., ltd.,
today announced the joint development and launch of the “Salon de Wallet”
mobile membership card application, designed for the beauty salon market. In
September, “Salon de Wallet” will be integrated into HyperSoft’s POS
(point-of-sale) systems, serving more than 7.5 million customers in more than
2,000 beauty salons in Japan.

The “Salon de Wallet” application manages multiple membership cards, based on
the customer’s barcode. Each customer’s unique beauty profile and transaction
history are captured, enabling salon owners to send personalized
recommendations and alerts on the latest news and tips in beauty, healthcare,
fashion, gourmet cooking and other lifestyle trends. Customers can view their
reward point status, book appointments, send and receive messages from their
stylist, and also access an exclusive e-commerce site where they can shop at
the salon.

Contactless payment service powered by DNP technology is planned to be
included in the “Salon de Wallet” as soon as NFC infrastructure is in place.
DNP is one of Japan’s leading vendors of smart cards and trusted service
management (TSM) solutions, ensuring seamless integration with the C-SAM
mobile transaction platform (MTP). HyperSoft, C-SAM and DNP are aiming to
expand the customer base for “Salon de Wallet” to 2.5 million users, and plan
to extend deployment of the application into the Asian market.

“We are exceedingly proud to be selected by a company of DNP’s international
reputation as their partner in this well-conceived and powerful offering. The
combination of C-SAM’s comprehensive MTP and development services with DNP’s
domain expertise and HyperSoft’s lifestyle applications and services will
result in a game-changing mobile solution within Japan and globally,” said
Felix Marx, CEO of C-SAM.

“We believe that the Salon de Wallet will be a very effective customer
retention tool for beauty salons. We will contribute to the Salon de Wallet’s
success by providing our smart card expertise,” said Sakae Hikita, managing
director of DNP.

Hiroyuki Shinchi, CEO of HyperSoft, stated, “I’m very excited to launch this
new platform for the beauty salon market jointly with C-SAM, the world’s
leading provider of secure wallet services based on their MTP, and also work
with DNP, the largest smart card and NFC technology company in Japan. I
believe this will be a standard platform integrated with our POS system and
C-SAM MTP to manage multiple membership cards for the beauty salon market as
well as for payment cards, including mCommerce and mPayment.”

The companies plan to continue collaboration in offering value-added services
to the beauty and healthcare markets, including additional hair and nail
salons, as well as to provide access to healthy living and diet management
information. In addition, users will be able to check vital signs such as
weight, temperature and blood pressure, and monitor activity levels by linking
to other NFC (near-field communication) devices.

About C-SAM

C-SAM, Inc. is a pioneer in secure mobile transactions technology. The company
provides turnkey services to carriers, banks, merchants, settlement networks,
healthcare providers, and large infrastructure providers. C-SAM has launched
commercial services in the US, Japan, Vietnam, India, Singapore, and Mexico.
For more information, visit http://www.c-sam.com or follow us on Twitter at

About Dai Nippon Printing Co., Ltd. (DNP)

DNP is one of the world’s largest comprehensive printing companies, with
annual sales of 1.447 trillion yen and approximately 39,445 employees as of
March 2013. DNP’s wide range of businesses includes publication printing,
commercial printing, smart cards, business forms, network business and
electronic components. More information about DNP can be found at

About HyperSoft

HyperSoft provides beauty salon merchants with specialized POS system,
operation management system and CRM (Customer Relations Management) for beauty
salon industry (Hair salon, Nail salon, Beauty massage and treatment, etc.).
HyperSoft has over 2,000 beauty salons and serves 7.5M salon users nationwide.


Global Results Communications (GRC)
Pat Harriman/Valerie Christopherson
+1 (949) 608 0276
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