DLDwomen 2013: Digital Change From a Female Perspective

           DLDwomen 2013: Digital Change From a Female Perspective

  PR Newswire

  MUNICH, July 12, 2013

MUNICH, July 12, 2013 /PRNewswire/ --

        Future conference with Viviane Reding and Ursula von der Leyen

Run under the motto of 'Breaking New Ground', the DLDwomen conference takes
place in Munich on July 15 and 16. DLD founder Stephanie Czerny and chairwoman
Maria Furtwängler-Burda will welcome 600 international entrepreneurs and
visionaries. Viviane Reding, Vice-President of the European Commission, and
Ursula von der Leyen, Federal Minister of Labor and Social Affairs, serve as
the co-chairwomen of the event.

 (Photo: http://photos.prnewswire.com/prnh/20130712/626975 )

Stephanie Czerny: "I am looking forward to meeting the outstanding women and
men who will discuss the influence of the digital sphere on various areas of
life at our future conference. At DLDwomen, focus on topics that have the most
radical effects on the lives of women: the future of work, healthcare, and
education. Furthermore, we present women as a specific target group in the
digital markets. 'Breaking New Ground' refers to both the atmosphere of
renewal and the disruptive element entailed in this period of change."

New business models, new success formulas in business, better access to
educational systems with revised contents, milestones in technology and the
natural sciences that are revolutionizing plans for our future lives: the
digital era offers a multitude of challenges we need to recognize and take
advantage of. As an innovation conference, DLDwomen provides a stage to women
who have identified opportunities and have become role models, and presents
further areas women will need to conquer. At DLDwomen 2013, CEOs, scientists,
managers, tech pioneers, founders, artists, innovative thinkers and writers
will discuss the following topics:

How will work be defined in the future?

Globalization and networking are requiring communication, cooperation and
sharing. Competition, selfishness and traditional hierarchical thinking are
about to become obsolete in the digital age. Will growth remain the vital
parameter or will striving for happiness replace our former striving for
growth? Ursula von der Leyen will be discussing with panelists such as
Yahoo!'s head of strategy Jackie Reses about what will be the jobs of the
future. In her keynote address, Viviane Reding will call on Europe to wake up
and comment on the ongoing debate about data privacy. The chairman of the
supervisory board of Deutsche Bank, Paul Achleitner, will enter into an
exchange with investment expert Sonali de Rycker about successful diversity
models that go beyond the established promotion programs for women; Lufthansa
CFO Simone Menne and the speaker of the management board of HVB, Theodor
Weimer, will talk about power and leadership skills in a time of change.

What effect does the media image of women have?

Media companies and ad agencies define the image of women in the media and
thus their role in society. Celebrities' using Twitter and the like can
influence public perception more strongly; at the same time, the general
public participates even more directly in what is going on. Producer Nico
Hofmann, media manager Julia Jäkel, Watchever CEO Sabine Anger and Erika
Hoholick, whose 'Dove - Real Beauty' initiative has been on of the most
memorable advertising campaigns of our time, together with psychologist and
feminist Susie Orbach will discuss their influence as producers of the female
image. The panel will be chaired by actress and physician Maria

What does the technological and medical progress mean for life planning?

With the invention of the birth control pill as an early milestone, social
freezing is now taking women's self-determination to an entirely new level:
The female egg is taken out at its most fertile stage, frozen and only
unfrozen again when a pregnancy fits in with a woman's life planning. Carl
Djerrassi, the inventor of the birth control pill, and hormone researcher
Anneliese Schwenkhagen will discuss the question where this new step in
biological omnipotence is leading us.

Are women the future of e-commerce?

The most important target group, women with their great affinity to online
shopping have a major share in ensuring the success of e-commerce. The arising
new business models, such as LYST and Mytheresa.com, do not only flourish
because of the purchasing power of women but are also developed and led
successfully by women. How to launch successful digital strategies for luxury
brands will be explained by fashion icons such as Laudomia Pucci,
representatives of major fashion brands like Von Arnim and Jimmy Choo, as well
as hip designers such as Mary Katrantzou.

Further speakers:

  *John Gerzema, bestselling author of 'The Athena Doctrine'
  *Christopher Lukezic, Head of Communications AirBnB
  *Scott Galloway, luxury brand guru NYU Stern
  *Claudia Nemat, CEO Europe Deutsche Telekom
  *Charlotte Oades, Global Director Women's Economic EmpowermentCoca Cola
  *Isabell Welpe, strategy professor at the Technical University of Munich
  *Lidewij Edelkoort, trend researcher
  *Margit Wennmachers, investment expert at Andreessen Horowitz
  *Pae White, artist

DLD Media will broadcast the sessions via live-stream. DLDwomen is an
invitation-only event. If you are interested in participating, you are welcome
to apply for one of the remaining tickets under
http://dld-conference.com/DLDwomen13 . The two-day ticket costs € 1,250 plus

Facts & FiguresDLDwomen 2013:

  *The conference takes place on July 15 and 16, 2013, at Porzellanmanufaktur
    Nymphenburg in Munich
  *Host: Stephanie Czerny, founder and Managing Director DLD
  *Chairwomen: Maria Furtwängler-Burda with Viviane Reding and Ursula von der
  *Discussions, workshops, case studies and lectures: Over 70 international
    pioneers will get together with more than 700 participating opinion-makers
    - influential women and men from the business world, the arts, the media,
    the tech industry, society, politics and academia
  *Further information: http://www.dld.co
  *Requests for accreditation: dldpress@burda.com

Background information:

Two in three purchasing decisions are taken by women; women are increasingly
defining digital communication and have skills that are vital to the digital
economy - so it is of major importance for brands and companies to understand
women and to draw on their potential. This is why Hubert Burda Media has
created DLDwomen as an editorial conferencing platform for an open and
creative exchange on the role of women in the digital age, the changing
markets and changes in society from a female perspective.

DLD is Hubert Burda Media's international conference and innovation platform.
DLD Media organizes Europe's leading digital conference DLD, the women's
conference DLDwomen, and international network events in locations such as
Palo Alto, New York, London, Tel Aviv, Istanbul, Rio de Janeiro and Beijing.
DLD Media releases publications, online and video formats and studies on
conference content and advises DLD partnerships, start-ups, investors, and
institutions. Stephanie Czerny is the Managing Director who co-founded the DLD
Conference in 2005.

For further information please contact : Katharina Kirsch Hubert Burda Media
Corporate Communications Arabellastraße 23 81925 Munich, Germany Phone:
+49-89-9250-2065 Email: dldpress@burda.com
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