Sport Chalet & California Triathlon Partner To Support Triathletes
Multisport initiative to span Sport Chalet's 40 California-based retail
LOS ANGELES, July 11, 2013
LOS ANGELES, July 11, 2013 /PRNewswire/ --Sport Chalet, Inc., a specialty
sporting goods retailer, and California Triathlon, a state-wide network of
triathlon clubs in California, recently teamed up to provide a destination
where the thriving triathlon community can go to gain expert insights while
accessing the equipment and gear that makes crossing the finish line easier.
The sport of triathlon continues to gain popularity, without any signs of
slowing down. According to the 2012 USA Triathlon Demographics Report,
triathlon participation across the U.S. reached an all-time high, boasting a
13.8 percent growth surge in 2012.
"Together we plan to provide a one-stop shop for clubs and individuals who
want to participate in triathlons throughout California," said Craig Levra,
chairman and chief executive officer of Sport Chalet. "Each of our store
locations is equipped with seasoned experts who can provide advice for
training and competing, while helping guide beginner triathletes quickly and
safely through their experiences."
Sport Chalet is proud to partner with an organization that brings awareness to
multisport activities and challenges individuals to stretch their athletic
abilities. In addition to California Triathlon's efforts to promote a healthy
and active lifestyle, the community-based organization supports a number of
non-profit organizations that invite people to exercise for a cause.
Thom Richmond, president of California Triathlon Network, added, "Sport
Chalet's broad retail footprint, including the company's newest Figat7th
location in Los Angeles, provides the perfect stage to serve the multisport
fanatic. Sport Chalet's vast assortment of swimming, cycling and running gear
is further augmented by the team's proven counsel in knowing the right
products and how to use them effectively. Our shared vision is to increase
triathlon participation and remove any barriers of entry to support sport
engagement among Californians."
Sport Chalet Experts bring seasoned training experience to assist those
interested in participating in a triathlon for the first time—from analyzing
an individual's running gait to offering guidance on how to conquer the
longest leg of the race: cycling. Sport Chalet encourages beginners to keep
the following tips in mind before hopping on their bikes:
1.If the shoe fits: It doesn't always mean it's the right shoe. It's
important to get properly fitted while sitting on your bike, so the
brackets align with the way your knees are positioned to minimize
stressful impact on joints. Sport Chalet offers in-store fittings to
ensure bike settings support proper technique.
2.Rack and Ride: Bike racks ensure your tailored adjustments stay in place
without having to disassemble your bike before the big race.
3.Handle the distance: like your car, your tires need to be properly
inflated to ensure you can safely make it through the race. In-store
experts can walk you through proper bike tune-ups.
4.Take a seat: make sure you have the proper seat or seat cushion to support
your weight and ensure the ride is as comfortable as possible.
5.Stay hydrated: this may seem obvious, but there are a number of water
bottle options that easily connect to your bike to help you hydrate while
racing like a pro.
For more information, visit www.sportchalet.com, or check www.CAtriathlon.com
for upcoming triathlons. To speak with a Sport Chalet Expert or for additional
media inquiries, contact email@example.com.
About Sport Chalet
Sport Chalet (Nasdaq: SPCHA, SPCHB) is a premier, full service specialty
sporting goods retailer featuring the industry's top sports brands in apparel,
footwear, and sports equipment. Founded in 1959 by Norbert Olberz, the company
has 53 stores in Arizona, California, Nevada and Utah; an online store at
www.sportchalet.com; a Team Sales division; and offers more than 50 specialty
services for the sports enthusiast, including online same day delivery,
climbing, backcountry skiing, ski mountaineering, avalanche education, and
mountain trekking instruction, car rack installation, snowboard and ski rental
and repair, Scuba training and certification, Scuba boat charters, team sales,
gait analysis, baseball/softball glove steaming and lacing, racquet stringing,
and bicycle tune-up and repair at its store locations. For more information,
visit Sport Chalet at www.sportchalet.com.
About California Triathlon Network
California Triathlon Network is a 501(c)(3), community service group that
promotes a healthy, active lifestyle through the sport of triathlon. Started
in 2010, California Triathlon has quickly grown to over 1,600 members and is
affiliated with over 35 multisport clubs. California Triathlon actively
supports a number of charitable causes including Girls on the Run, City of
Hope, MS Bike Ride and Rose Bowl Legacy. For more information on California
Triathlon please visit www.CAtriathlon.com.
SOURCE Sport Chalet
Contact: Heather Spilsbury, Formula PR, 310-578-7050, firstname.lastname@example.org
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