Rentrak Signs TV Ratings Contract With WTVI-PBS Charlotte

          Rentrak Signs TV Ratings Contract With WTVI-PBS Charlotte

—WTVI-PBS Charlotte Becomes Latest Station to Profit From Rentrak's TV Ratings

PR Newswire

PORTLAND, Ore., July 10, 2013

PORTLAND, Ore., July 10, 2013 /PRNewswire/ --Rentrak (NASDAQ: RENT), the
leader in multiscreen measurement serving the advertising, television and
movie industries, today announced a multi-year local TV ratings contract with
PBS affiliate WTVI in Charlotte, N.C.

The new agreement makes WTVI-PBS the second station in Charlotte and the
second PBS affiliate to use Rentrak's TV ratings currency.

"We are excited to use Rentrak's measurement moving forward," stated Regina
Berry, director of media operations at WTVI. "Their massive measurement
footprint in Charlotte will provide us with stable and precise insights on our
viewers, their income, and their lifestyles."

"Rentrak is looking forward to providing our ratings information to a PBS
affiliate in a large market we already have an aggressive client presence in,"
said Steve Walsh, senior vice president of local market television at Rentrak.

Rentrak's television ratings service is the only fully-integrated system of
detailed satellite, telco and cable TV viewing information from approximately
25 million TVs nationwide including granular information for TV stations in
all 210 local markets. ​More than 220 stations currently subscribe to
Rentrak's local TV measurement services.

About Rentrak:
Rentrak (NASDAQ: RENT) is the entertainment and marketing industries' premier
provider of worldwide consumer viewership information, precisely measuring
actual viewing behavior of movies and TV everywhere. Using our proprietary
intelligence and technology, combined with Advanced Demographics, only Rentrak
is the census currency for VOD and movies.Rentrak provides the stable and
robust audience measurement services that movie, television and advertising
professionals across the globe have come to rely on to better deliver their
business goals and more precisely target advertising across numerous platforms
including box office, multiscreen television and home video. For more
information on Rentrak, please visit


Contact for Rentrak:
Antoine Ibrahim
Office: 646-722-1561


SOURCE Rentrak