CVS/pharmacy® Launches New In-Store Discounts for Veterans

          CVS/pharmacy® Launches New In-Store Discounts for Veterans

Veterans Advantage members get 20% discount on CVS/pharmacy Brand products

PR Newswire

WOONSOCKET, R.I., July 10, 2013

WOONSOCKET, R.I., July 10, 2013 /PRNewswire/ -- CVS/pharmacy® and Veterans
Advantage Inc. today announced a new in-store savings program for Veterans
Advantage's VetRewards Card members, honoring military and veteran families
with savings on thousands of CVS/pharmacy Brand products at its 7,400 stores
nationwide. U.S. Active Duty Military, Veterans, National Guard & Reserve and
their families using the VetRewards Card can save $2 off every $10 purchase of
CVS/pharmacy Brand merchandise in stores.

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To take advantage of the offer, members are verified at
for access to a special downloadable coupon good every day at CVS/pharmacy.
This coupon offer complements the existing 10% online-only discount for
purchases made on for Veterans Advantage members that was launched in

"This new benefit for Veterans Advantage members demonstrates our continued
commitment to those who have given so much in service to our country," said
George Coleman, Vice President, Merchandising, Store Brands, CVS/pharmacy. "We
are proud and honored to support the Veterans Advantage mission of respect,
recognition and rewards for veterans and military families. With the launch of
this every day in-store discount, VetRewards Card members now have two
significant ways to save and shop with CVS/pharmacy."

"This is an exciting new benefit for Veterans Advantage members with industry
leader CVS/pharmacy and its range of top quality health, beauty and everyday
household essentials," said H. Scott Higgins, Founder and CEO of Veterans
Advantage, and a Vietnam Veteran. "We are pleased our members can now save on
all CVS/pharmacy Brand merchandise anytime they visit their local CVS/pharmacy

All CVS/pharmacy Brand products, ranging from pain relief, stomach, allergy
and cough/cold/flu remedies, to first aid and vitamins, as well as other
healthcare, food and snack, general merchandise, and beauty/personal care, are
eligible for the Veterans Advantage discount. The discount also applies to the
newest addition to the CVS/pharmacy family, Total Home, which includes a wide
range of essentials for everyday home care, ranging from cleaning and cooking
to organizing. Exclusive CVS/pharmacy lines are also included in the discount,
such as the best-selling Essence of Beauty Fine Fragrance bath and body line,
Gold Emblem, a top-quality snack, dessert, beverage and grocery items
collection, Caliber school and office supplies, Pet Central, and Nuance Salma
Hayek, a full beauty line co-developed by actress Salma Hayek offering
high-quality skincare, cosmetics, hair care and body care products.
CVS/pharmacy stands behind the quality of all products included in its store
brand or any of its exclusive lines, offering a 100 percent money-back
guarantee on all store brand products to ensure customer satisfaction.

Customers can follow CVS/pharmacy on Twitter at @CVS_Extra and on Facebook  at learn more about current and upcoming

To locate the closest store, customers can

About CVS/pharmacy
CVS/pharmacy, the retail division of CVS Caremark Corporation (NYSE: CVS), is
America's leading retail pharmacy with more than 7,400 CVS/pharmacy and Longs
Drug stores in the U.S. CVS/pharmacy is reinventing pharmacy to help people on
their path to better health by providing the most accessible and personalized
expertise, both in its stores and online at General information about
CVS/pharmacy and CVS Caremark is available at

About Veterans Advantage
Veterans Advantage, established in February 2001 by a group of highly
decorated U.S. Military Veterans, is the nation's leading private sector
benefits program dedicated to "Giving Back to All Who Serve. " The program's
mission is to deliver respect, recognition, and rewards for U.S. Active Duty,
Military Veterans, Retired Military, Active and Retired National Guard &
Reservists, spouses and next-of-kin family members, who have served in all
branches and periods of service. Veterans Advantage provides an exclusive
benefits plan consisting of $50,000 of Global MEDEVAC Coverage, $5,000 AD&D
Insurance, plus VIP Concierge Services from Chartis and a valuable personal
financial planning package. Veterans Advantage's nationally–recognized
VetRewards Card ID offers exclusive savings as a thank you for service to the
country from top brand name companies, including United, Lufthansa Airlines,
Amtrak, Greyhound, Wendy's, Ford & Lincoln Cars and Trucks, Verizon Wireless,
CVS/pharmacy, Apple, Dell Computer, Foot Locker,, Choice Hotels,
Wyndham, Avis/Budget Group and Dollar/Thrifty, among others. Veterans
Advantage is also a founding partner of the November celebration of Veterans
Week NYC, newly established in 2012 by NYC Mayoral Proclamation. The
VetRewards Card is the "Official Card of Veterans Week NYC". More at

Press Contact:
Danielle Marcus
T: 401.770.4745

Roy Asfar
Veterans Advantage
T: 203.422.2526 ext. 21

SOURCE CVS/pharmacy

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