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Lilly Pulitzer Selects Manhattan Associates to Enable Omni-Channel Retailing



Lilly Pulitzer Selects Manhattan Associates to Enable Omni-Channel Retailing

Manhattan Selection Based on Depth of Experience and Capabilities in
Omni-Channel Retail and Distribution

KING OF PRUSSIA, Pa. and ATLANTA, July 9, 2013 (GLOBE NEWSWIRE) -- Supply
Chain Commerce solution provider Manhattan Associates (Nasdaq:MANH) today
announced that Lilly Pulitzer, the iconic women's apparel brand and retailer,
has selected Manhattan Associates' Enterprise Order Management and Store Order
Fulfillment solutions to aid in creating a seamless customer experience by
supporting its omni-channel retail capabilities. Manhattan's solutions will
enable the company, a subsidiary of Oxford Industries, to build on brand
loyalty by improving the shopping experience for their customers across
channels, create a single view of customer transactions and inventory, and
allow Lilly Pulitzer shoppers to control how and when they take delivery of
the brand's celebrated products.

Tweet this news! .@LillyPulitzer selects @manhassocnews to enable omni-channel
retailing www.manh.com/news/lilly-pulitzer

"With our growing business, the omni-channel capabilities Manhattan's
solutions provide will afford us the ability to expand our market reach, drive
online traffic to our new stores, and create a seamless experience for our
customers," said Keary McNew, chief information officer, Lilly Pulitzer.
"Manhattan's depth of experience—both in terms of products and people—with
large and successful omni-channel retailers was critical in our selection
process. It's important we uphold the promise of the Lilly Pulitzer® brand and
retain the loyalty of our customers; Manhattan's solutions enable our channels
to operate together in making this happen."

As Lilly Pulitzer's store network and e-commerce business grow, the company is
focused on making its products seamlessly available to its loyal customers
through any channel they choose. Orchestration of orders and network-wide
inventory – enabled by Manhattan's solutions – will be critical in ensuring
the availability of products to meet customer demand and the fulfillment of
online orders via paths that best suit each customer's preference.
Additionally, enablement of cross-channel returns and call center order
capture will help create a consistent experience for the company's customers
across touch points.

"We are honored to be a partner of the venerable Lilly Pulitzer brand. Their
selection of our products and teams to help execute their vision of the
customer experience is a validation of our long-standing investments and
successes in omni-channel enablement," said Eddie Capel, president and chief
executive officer, Manhattan Associates.

Receive up-to-date product, customer and partner news directly from Manhattan
Associates on Twitter and Facebook.

About Lilly Pulitzer

Lilly Pulitzer designs and distributes apparel and accessories for women,
children and men. It all started 50ish years ago with a simple shift dress in
Palm Beach, Florida. Today, Lilly Pulitzer provides a collection of modern
resort wear inspired by the authentic Palm Beach lifestyle. Lilly Pulitzer can
be found online and in 22 company-operated retail stores, over 70 Signature
Stores and major department stores nationwide. For more information on
products, distribution and the Lilly Pulitzer® story, please visit
http://www.lillypulitzer.com and http://blog.lillypulitzer.com or follow us on
Facebook, Twitter, and Pinterest. Sugartown Worldwide LLC d/b/a Lilly Pulitzer
is a wholly owned subsidiary of Oxford Industries, Inc. (NYSE:OXM).

About Manhattan Associates, Inc.

Manhattan Associates (Nasdaq:MANH) brings companies closer to their customers.
As the leading enabler of Supply Chain Commerce, Manhattan Associates designs,
builds and delivers market-leading supply chain solutions for its clients
around the world. Manhattan Associates helps drive the commerce revolution
with unmatched insight and technology solutions, connecting front-end revenue
and relationships with back-end execution and efficiency – optimized on a
common technology platform. For more information, please visit www.manh.com.  

CONTACT: Will Haraway
         Manhattan Associates, Inc.
         (678) 597.7466
         wharaway@manh.com
        
         Amber Rigsby
         Manhattan Associates, Inc.
         (678) 597.6820
         arigsby@manh.com
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