Andy Batkin Joins IZEA Strategic Advisory Board
Executive Brings Over 30 Years of Sales and Interactive Marketing
Experience to Company
ORLANDO, FL -- (Marketwired) -- 07/09/13 -- IZEA, Inc. (OTCQB:
IZEA), the pioneer of Sponsored Influence, announced the addition of
Andy Batkin to the company's Strategic Advisory Board. Mr. Batkin has
over 30 years of experience creating innovative integrated marketing,
digital media, social TV and promotional campaigns for numerous
Fortune 500, entertainment and Internet media companies.
Since 2002, Batkin has led Innovative Media Solutions, creating
dynamic events that effectively blend TV, print, online, database
development, event marketing and hospitality benefits. His most
recent venture, Social TV Summit, focuses on the use of technologies
that allow viewers to socialize, search, share and purchase content
they watch on TV or online.
Previously, Batkin was Vice Chairman/Chief Revenue Officer of
Spot411, an interactive and social TV company, and CEO of Prolink
Media, a leader in digital out-of-home marketing solutions.
A prolific entrepreneur, Batkin launched his career by founding
Interactive Marketing, Inc. (IMI), the first internet media "rep
firm," in 1992. After selling $50,000,000 of media in the businesses'
first year and servicing clients such as the NFL, Playboy, and Yahoo,
IMI was sold to Softbank Corporation of Japan in 1996.
"IZEA understands the value in creating mutually beneficial platforms
for agencies, brands and Influencers," said Batkin. "I look forward
to lending my expertise to help the company grow revenue and take
IZEA's client experience to the next level."
"Andy has played a key role in shaping the interactive industry into
what it is today," said Ted Murphy, Founder/CEO of IZEA. "IZEA will
greatly benefit from his keen insight, interactive media experience
and long-term relationships. We are thrilled to welcome him to the
IZEA family at such a pivotal time in the company's life, as we
prepare to roll out new innovations to our brands and influencers."
Batkin is a graduate of Boston University and was the 1999 recipient
of the Albert Einstein Technology Medal, which recognizes individuals
who have made significant creative contributions in the technology
industry. Previous honorees include Margaret Thatcher, Steven
Spielberg and Dr. Henry Kissinger.
IZEA, Inc. is the pioneer of sponsored influence,
operating key influencer marketing platforms Staree, Sponsored Tweets
and SocialSpark. IZEA connects brands with social media influencers,
helping them monetize their online and offline presence. The company
has completed more than three million social media sponsorships for
customers ranging from small local businesses to Fortune 50
organizations. For more information about IZEA, visit
Safe Harbor Statement
This press release contains forward-looking
statements within the meaning of Section 21E of the Securities
Exchange Act of 1934. Statements in this press release that are
forward-looking include the company's estimated levels of revenues,
gross profit margin and net operating loss for the 2012 fiscal year.
These forward-looking statements are based largely on IZEA's
expectations and are subject to a number of risks and uncertainties,
certain of which are beyond IZEA's control. Actual results could
differ materially from these forward-looking statements as a result
of, among other factors, competitive conditions in the social media
sponsorship segment in which IZEA operates, failure to popularize one
or more of the marketplace platforms of IZEA, inability to obtain
additional capital, and changing economic conditions that are less
favorable than expected. In light of these risks and uncertainties,
there can be no assurance that the forward-looking information
contained in this respect will in fact occur. Please read the full
statement and disclosures here: http://izea.com/safe-harbor-statement
(321) 332-6830 x175
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