CEVA licenses Flagship DSP to Renesas Electronics for Next-Generation Intelligent Transport Systems

    CEVA licenses Flagship DSP to Renesas Electronics for Next-Generation
                        Intelligent Transport Systems

Low power CEVA-XC DSP provides powerful software-defined radio platform for
baseband processing in broadband wireless communication applications

PR Newswire

MOUNTAIN VIEW, Calif., July 9, 2013

MOUNTAIN VIEW, Calif., July 9, 2013 /PRNewswire/ --CEVA, Inc. (NASDAQ: CEVA),
the leading licensor of silicon intellectual property (SIP) platform solutions
and DSP cores, today announced that Renesas Electronics Corporation, a premier
provider of advanced semiconductor solutions has licensed the CEVA-XC DSP to
power a new generation of wireless communications System-on-Chips (SoCs) for
Intelligent Transport Systems (ITS). The programmable nature of the CEVA-XC
will enable Renesas to create a software-defined radio (SDR) SoC offering
ultra-high performance and requiring minimal power consumption.

(Logo: http://photos.prnewswire.com/prnh/20120808/SF53702LOGO)

"The CEVA-XC DSP delivers outstanding performance and flexibility required for
wireless communication products for the ITS market together, with the ability
to adapt the SoC to future standards through software upgrades," said Tatsuya
Nishihara, Vice President, Chief of Automotive Solutions Business Division,
1^st Solution Business Unit of Renesas Electronics Corporation. "Furthermore,
the silicon-based CEVA-XC development platform provides our engineers with a
real-time environment to develop software, significantly reducing the
development efforts and costs associated with our wireless SoC."

"Flexibility through software and low power consumption are key pillars of our
CEVA-XC DSP framework, enabling our customers to create powerful baseband
processors for any communications requirements," said Gideon Wertheizer, CEO
of CEVA. ""We are very pleased to add Renesas to our long list of customers
who can leverage this value proposition to deliver industry-leading products
based on our DSPs. Renesas' software-defined radio approach based on our DSP
will enable them toachieve significant differentiation in the market place
with their SoC."

The CEVA-XC family of DSPs is designed specifically to overcome the stringent
power consumption, time-to-market and cost constraints associated with
developing high-performance Software Defined Radio multimode solutions. It
supports multiple air interfaces for various applications such asmultimode
cellular baseband, connectivity, digital broadcast, satellite and smart grid.
For more information, visithttp://www.ceva-dsp.com/CEVA-XC-Family.html.

About CEVA, Inc.
CEVA is the world's leading licensor of silicon intellectual property (SIP)
DSP cores and platform solutions for the mobile, portable and consumer
electronics markets. CEVA's IP portfolio includes comprehensive technologies
for cellular baseband (2G / 3G / 4G), multimedia (vision, imaging and HD
audio), voice processing, Bluetooth, Serial Attached SCSI (SAS) and Serial ATA
(SATA). In 2012, CEVA's IP was shipped in over 1.1 billion devices, powering
smartphones from many of the world's leading OEMs, including HTC, Huawei, LG,
Nokia, Motorola, Samsung, Sony, TCL and ZTE. Today, more than 40% of handsets
shipped worldwide are powered by a CEVA DSP core. For more information, visit
www.ceva-dsp.com. Follow CEVA on twitter at www.twitter.com/cevadsp.

SOURCE CEVA, Inc.

Website: http://www.ceva-dsp.com
Contact: Richard Kingston, CEVA, Inc., 650-417-7976,
richard.kingston@ceva-dsp.com; Mike Sottak, Wired Island, Ltd., 408-876-4418,
mike@wiredislandpr.com
 
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