Albertans' generosity shines with nearly 140,000 Tim Hortons Alberta Rose
donuts sold to date - Donuts continue to be available until Friday, July 5th
Collectively close to $250,000 going to Alberta flood relief from donut sales,
text and corporate donations
OAKVILLE, ON, July 3, 2013 /CNW/ - In a few short days, Tim Hortons guests
across Alberta have shown their amazing generosity and unwavering commitment
to those affected by the Southern Alberta floods, by helping to raise nearly
$140,000 through Alberta Rose donut sales alone.
Available at participating Tim Hortons restaurants in Alberta, the Alberta
Rose donut was created as part of Tim Hortons multi-level support program to
aid flood-damaged Southern Alberta communities with 100 per cent of the sales
from the $1 baked good going directly to Red Cross flood relief efforts.
"We cannot thank our guests and team members enough for coming together to
show their support for those affected by the floods in Alberta. We're proud of
the role our Alberta Rose donuts have played in directly supporting the flood
relief efforts," explains Al Meyers, franchisee, Tim Hortons, on behalf of all
Alberta Tim Hortons restaurant owners. "In just a matter of days we have sold
close to 140,000 Alberta Rose donuts, raising nearly $140,000 so far."
The iconic donuts will continue to be available at Alberta Tim Hortons
restaurants until this Friday, July 5(th).
"Today, as we have re-opened our High River Tim Hortons location, the last of
our flood affected restaurants, we continue to be committed to working side by
side with our fellow Albertans to recover, restore and rebuild this great
province," says Doug Anthony, Vice President, Western Canada, Tim Hortons.
As part of its commitment to supporting communities across Southern Alberta,
Tim Hortons has also donated $100,000 to the Canadian Red Cross Alberta Floods
Fund, and is continuing to provide on-the-ground support to volunteer efforts
in flood affected communities. Canadians can also help by texting "FLOOD" to
45678 to donate $5, with all proceeds going to the Canadian Red Cross Alberta
About Tim Hortons Inc.
Tim Hortons is one of the largest publicly-traded restaurant chains in North
America based on market capitalization, and the largest in Canada. Operating
in the quick service segment of the restaurant industry, Tim Hortons appeals
to a broad range of consumer tastes, with a menu that includes premium coffee,
espresso-based hot and cold specialty drinks including lattes, cappuccinos and
espresso shots, specialty teas, fruit smoothies, home-style soups, fresh
Panini and classic sandwiches, wraps, hot breakfast sandwiches and fresh baked
goods, including our trademark donuts. As of March 31st, 2013, Tim Hortons had
4,288 systemwide restaurants, including 3,453 in Canada, 808 in the United
States and 27 in the Gulf Cooperation Council. More information about the
Company is available at www.timhortons.com. Follow Tim Hortons on Twitter:
For further information or to arrange an interview, please contact: Michelle
Robichaud email@example.com 905-339-5047
SOURCE: Tim Hortons
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