WeChat Exceeds 70 Million Registered User Accounts Milestone; Football Icon
Lionel Messi Joins WeChat's User Base
Singapore, July 3, 2013 - (ACN Newswire) - WeChat, a leading mobile social
communication application, announced today that it has surpassed the 70
million registered user accounts milestone, demonstrating its global
popularity. Connecting people in an innovative way, WeChat has consistently
been the most downloaded mobile social application in numerous countries
including India, Malaysia, Mexico and the Philippines.
To further boost its strong growth momentum, WeChat this month unveiled a new
global campaign featuring football superstar Lionel Messi, who joins a
glittering cast of musicians, artists, fashion icons and VIPs, to share their
WeChat experience with fans and followers.
As part of the new global initiative, fans can follow Messi's official
WeChat account, WeChat ID: MessiOfficial, which will include videos, voice
messages and photos from Messi. In addition, a global TV commercial with his
WeChat experience is launched today. The commercial features WeChat's
latest slogan "We Love. We Share. WeChat" and showcases how Messi
connects to people he cares for and loves on WeChat.
Whether they seek to create text message, share moments, or engage in live
audio and video, WeChat allows its users to enjoy all these features in one
innovative app, for free.
"We are thrilled to have reached the 70 million registered user accounts
mark in such a short space of time. We are listening to our users' needs
and delivering an application that keeps them connected through voice, video,
and sharing of pictures and important moments," said Poshu Yeung, Vice
President of International Business Group at Tencent, the company behind the
"As a football superstar and a WeChat user, Lionel is an ideal
personality to help us continue to raise awareness and communicate the
benefits of WeChat. We are excited to be working with Lionel to bring WeChat
to people who value the intimate connections with those closest to their
hearts," added Yeung.
For further details on Messi's WeChat experience, please visit
Popular Features Users Love about WeChat
WeChat is free to install, use and download. Users can text each other, swap
voice messages with a "Hold to Talk" feature, video chat, as well as
share images, music, and videos. It supports all smartphone platforms
including Android, BlackBerry, iOS, Symbian, and Windows Phone operating
Key features WeChat offers:
-- Voice and Video Chatting
'Hold-To-Talk' enables users to send voice messages at the touch of
a button. Quality of video chat is another added value experience. You can
talk to your friends face to face in an easy-to-use way.
Sharing photos, texts and URL links with trusted friends and contacts.
-- Group Chatting
Group chat on WeChat allows users to chat with as many as 40 people at the
same time, making the group chatting experience better than ever before.
-- Location Based Features
With innovative features like 'Shake' and 'Look Around',
it has never been easier to find friends around you. Shake enables users to
contact people around the world by shaking their devices. Look around is
another innovative feature that enables users to find like-minded people
-- Official Accounts
A feature that can be utilized by brands, celebrities and merchants to build
interactivity with their followers. Free SDK and API are available for
"Official Accounts" owners and developers to develop applications on
-- Web WeChat
Chat with someone using a PC Browser.
-- Security Setting
WeChat comes with comprehensive privacy setting functions, which enables users
to limit who they share their information with.
WeChat is an innovative mobile social communications application designed for
smartphone users. WeChat is free for downloads from app stores running on
iOS, Android, Symbian, BlackBerry and Windows Phone operating systems*. WeChat
users can add friends by a wide range of innovative actions and methods,
including scanning QR codes, connecting users' Facebook profiles and
phone books and activating location-based functions such as "Look
Around" and "Shake". This application enhances social
interaction by supporting exchanges of text, voice and video, emoticons, and
photos with their friends over data networks. Users can choose to communicate
on one-on-one, or within their closed social network through
"Moments". For more information and application download, please
visit www.wechat.com .
* Some features may not be available for certain operating systems due to the
product development cycle.
For more information, please contact:
+852 3148 5100 ext 68889
Mark Koh/Valerie Wang
Ogilvy Public Relations
+65 9022 3938/+65 9176 0250
Copyright 2013 ACN Newswire. All rights reserved.
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