Ultimate Gaming, America's First Legal Online Gaming Operator, And Trump Taj Mahal Associates Enter Into Agreement To Bring

 Ultimate Gaming, America's First Legal Online Gaming Operator, And Trump Taj
  Mahal Associates Enter Into Agreement To Bring Online Gaming To New Jersey

PR Newswire

LAS VEGAS, July 1, 2013

LAS VEGAS, July 1, 2013 /PRNewswire/ --Ultimate Gaming, America's first
regulated online gaming operator, announced today that it has signed an online
gaming operations agreement with Trump Taj Mahal Associates LLC. Under the
terms of the agreement, Ultimate Gaming will supply a wide range of real money
online casino games and poker, using its proprietary technology platform and
the Ultimate Brands.

Ultimate Gaming launched real money online poker in Nevada at
UltimatePoker.com in April of 2013. This announcement solidifies Ultimate
Gaming as a leader in providing secure, reliable and market tested online
gaming systems. Ultimate Gaming is also the exclusive online gaming partner
of the Ultimate Fighting Championship® (UFC ®).

"Today we are excited to be entering into an agreement with Trump Taj Mahal
Associates to bring online gaming to New Jersey," said Tom Breitling, Chairman
of Ultimate Gaming. "This represents a huge step forward in our desire to
offer Americans across the nation the opportunity to enjoy safe and regulated
online games."

Americans have shown a strong appetite for online play, and Ultimate Gaming is
able to meet that demand in a responsible, trusted and secure environment. "We
feel our technology is a major advantage," said Tobin Prior, Chief Executive
Officer of Ultimate Gaming. "Our proprietary software has been proven to meet
regulatory requirements and allows for continuous investment and product
development. The technology was acquired in 2011 and developed by a U.S. based
company with a completely clean regulatory profile."

"Ultimate Gaming is a pioneer in the online gaming space and can provide a
turnkey solution for our online gaming needs in New Jersey," said Trump
Entertainment Resorts Inc.'s Chief Executive Officer Robert F. Griffin. "We
are delighted to be working with a trusted partner that has a proven track

About Trump Entertainment Resorts:
Trump Entertainment Resorts, Inc. owns and operates two casino resort
properties on the Boardwalk in Atlantic City, New Jersey. Together, at these
properties, the company operates over 4,100 slot machines, over 250 table
games and over 2,900 hotel rooms.

About Ultimate Gaming/Ultimate Poker:
Ultimate Gaming represents a new breed of online gaming company backed by
regulation and driven to create authentic entertainment experiences across
online gaming platforms. The company is headquartered in Las Vegas, Nevada and
was founded by four of the most prominent entrepreneurs in the city's recent
gaming and technology history. In 2011, Ultimate Gaming acquired CyberArts,
allowing the company to create and maintain its own proprietary casino
software complete with a clean regulatory slate.

Follow the action on Twitter: twitter.com/ultimategaming

Access our media kit for more information: PR@UltimateGaming.com

SOURCE Ultimate Gaming

Contact: Kirvin Doak Communications, Dave Kirvin, dkirvin@kirvindoak.com, or
Terri Maruca, tmaruca@kirvindoak.com, 702.737.3100; or Hillsinger Mendelson,
David Kass, 212.725.7707, dkass@hmieast.com
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