Adelman Travel And Summit Performance Group Form AdelmanSummit Meetings And Incentives Travel Alliance

 Adelman Travel And Summit Performance Group Form AdelmanSummit Meetings And
                          Incentives Travel Alliance

Co-branding Agreement Focuses On Burgeoning Meetings & Incentives Travel

PR Newswire

MILWAUKEE, July 2, 2013

MILWAUKEE, July 2, 2013 /PRNewswire/ --Adelman Travel and Summit Performance
Group announced they have formed AdelmanSummit to offer comprehensive
corporate and association meeting and event management, incentive travel, and
sports hospitality services to businesses and organizations.

Adelman Travel, based in Milwaukee, Wisconsin is the 22^nd-largest travel
agency in the United States and has a strong emphasis on business travel and
travel management services. Summit Performance Group, based in San Diego,
California is a global provider of event management and incentive travel
services. Under terms of the co-marketing and co-branding agreement,
AdelmanSummit will provide traditional event and meetings management services,

  oStrategic planning
  oOnsite meetings management and production
  oRegistration and staffing
  oFacilities and equipment sourcing and rental
  oEvent staffing and activities management
  oAirfare booking
  oLodging management
  oGround transportation
  oTourism management and services
  oTravel management and contract negotiation services

Summit Performance Group's clients include several Fortune 500 companies, such
as PepsiCo, Arrow S3, Life Technologies Corporation and Pfizer
Pharmaceuticals. They have produced and managed over 2,000 events throughout
North America, Europe and the Far East. Their meetings have ranged in size
from 10 to over 2000 people. The newly formed AdelmanSummit is currently
working with over 30 corporations to coordinate and manage their meetings and

"Partnering with Summit offers our customers a turnkey solution to managing
meetings and events of any size," said Angela Abbate, vice president of global
services for Adelman Travel. "We saw a need for this among many of our
business travel customers, and I know Summit saw a need for travel services
among its meetings and incentives customers. This partnership benefits both of
our client bases."

Doug Wheeler, co-owner and partner of Summit Performance Group, agreed.
"There has been an increasing trend among corporate and organizational
customers to outsource this kind of business," said Wheeler, "and this
includes smaller meetings of 20 to 30 people. Coordinating a meeting with
participants coming in from all over the nation – or the globe – can be
complicated, and requires expertise and skill sets that many companies and
organizations might not have. Nothing is better than a meeting or an event
that is planned well and executed flawlessly – and nothing is worse than one
that isn't."

Incentives travel programs – typically wherein companies reward or incentivize
employees for performance – had declined during the recent economic recession,
but according to Wheeler, are coming back. So are sports hospitality programs
and events.

"It's big business and getting bigger," said Wheeler. "Trips and travel have
always been attractive as an employee reward, and sports teams and leagues are
using travel and hospitality programs as a way to connect to larger
audiences. In every case, customers want a fun and seamless experience.
AdelmanSummit is here to provide that."

About Summit Performance Group
Headquartered in San Diego, Summit Performance Group's partners and founders,
Richard McCann and Douglas Wheeler, have more than 60 years experience in
corporate incentive travel and meeting management industry. SPG has
successfully developed and globally executed over 700 top-notch, custom
tailored programs for numerous large and small organizations since 2003. SPG's
comprehensive suite of services include site selection and contract
negotiations, secondary services coordination, corporate sports hospitality
and sponsorships, sports tournament development and management, individual and
group incentive travel, conference and event management, technology and web
registration, multimedia development and production and custom theming,
staging and graphic design. For more information SPG, call 858-385-2785 or
visit our website at or at

About Adelman Travel
Adelman Travel is Milwaukee, Wisconsin-based travel agency with more than
$600 million in annual revenue and more than 275 employees in 25 full service
travel centers nationwide and 17 regional reservation centers. Now in their
27^th year, Adelman is the largest travel agency in Wisconsin and the 22^nd
largest in the United States. Adelman is dedicated to bringing people
together to conduct business and specializes in corporate travel management,
video travel and global consolidation of travel management. The company has
regional travel solution centers and corporate on-sites in the U.S. and
dedicated affiliate offices in Asia, Canada and Europe. Learn more at and connect with us on,!/adelmantravel,, and

SOURCE Adelman Travel

Contact: Laura Schad, 414-410-8382
Press spacebar to pause and continue. Press esc to stop.