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ByteMobile Wins 2013 LTE Award for Best LTE Traffic Management Product



  ByteMobile Wins 2013 LTE Award for Best LTE Traffic Management Product

 T3100 Adaptive Traffic Manager Distinguished for Facilitating Effective LTE
                                 Deployments

Business Wire

SANTA CLARA, Calif. -- July 1, 2013

Today, Citrix ByteMobile announced the T3100 Adaptive Traffic Manager has been
named the winner of the 2013 LTE Award for Best LTE Traffic Management
Product, presented by Informa and telecoms.com. The Citrix ByteMobile T3100
Adaptive Traffic Manager was recognized with this prestigious award based on
the critical role it plays in LTE deployments.

“For the second year in a row, Citrix ByteMobile has been recognized as the
leader in LTE Traffic Management, reinforcing both the importance of managing
video in LTE networks and the value that Citrix can bring to operators as they
deploy LTE,” said Chris Koopmans, vice president and general manager of
Service Provider Platforms, Citrix. “Mobile video is transforming operator
networks and business models, particularly in LTE. We would like to thank
Informa and telecoms.com for this recognition, which validates the continued
contributions we have made to LTE technology, and our ability to help
operators to manage the explosive growth of mobile data and video mobile and
to better monetize data and video services.”

The LTE Awards recognize, celebrate and reward the innovations that are being
made in the telecommunications industry, and winners were announced at the LTE
World Summit 2013 in Amsterdam on June 25. The winners, from a varied
selection of 12 categories and 65 shortlisted companies, were chosen by an
independent panel of judges, consisting of leading industry experts.

The T-Series Adaptive Traffic Management System is a fully integrated hardware
and software architecture for evolving mobile networks (3G to 4G/LTE). The
platform combines the marketing leading ByteMobile optimization with deep
packet inspection (DPI) capability to provide a fully adaptive traffic
management solution designed to deliver the best possible user experience to
all mobile subscribers. The goal is to enable carriers to deliver a better
service to all subscribers, helping to reduce churn, increase revenue growth
and create efficiencies beyond current optimization techniques. ByteMobile
technology has been deployed with over 130 operators in more than 60
countries, in networks serving nearly two billion subscribers.

The full list of 2013 LTE Award Winners is available here.

About Citrix ByteMobile

Citrix ByteMobile® Smart Capacity platforms enable mobile operators to deliver
the best possible experience to their subscribers under all network conditions
and to differentiate their services based on subscriber usage. The company’s
solutions have been deployed in the mobile networks of more than 130 operators
worldwide to manage escalating demand for capacity due to video and other rich
multimedia content and applications. With Smart Capacity, mobile operators can
improve utilization of existing capacity and control operating expenses, while
increasing revenue growth and profitability. To learn more, visit
www.bytemobile.com.

About Citrix

Citrix (NASDAQ:CTXS) is the cloud company that enables mobile
workstyles—empowering people to work and collaborate from anywhere, securely
accessing apps and data on any of the latest devices, as easily as they would
in their own office. Citrix solutions help IT and service providers build
clouds, leveraging virtualization and networking technologies to deliver
high-performance, elastic and cost-effective cloud services. With
market-leading cloud solutions for mobility, desktop virtualization,
networking, cloud platforms, collaboration and data sharing, Citrix helps
organizations of all sizes achieve the speed and agility necessary to succeed
in a mobile and dynamic world. Citrix products are in use at more than 260,000
organizations and by over 100 million users globally. Annual revenue in 2012
was $2.59 billion. Learn more at www.citrix.com.

For Citrix Investors

This release contains forward-looking statements which are made pursuant to
the safe harbor provisions of Section 27A of the Securities Act of 1933 and of
Section 21E of the Securities Exchange Act of 1934. The forward-looking
statements in this release do not constitute guarantees of future performance.
Those statements involve a number of factors that could cause actual results
to differ materially, including risks associated with the impact of the global
economy and uncertainty in the IT spending environment, including in revenue
growth and recognition of revenue, products and services, their development
and distribution, product demand and pipeline, economic and competitive
factors, including risks associated with international growth and IT
consolidation, as well as other risks detailed in the Company's filings with
the Securities and Exchange Commission. Citrix assumes no obligation to update
any forward-looking information contained in this press release or with
respect to the announcements described herein.

Citrix®, ByteMobile®, the ByteMobile logo, Smart Capacity™, and Smart Capacity
at the Core™ are trademarks, service marks and/or registered trademarks of
Citrix Systems, Inc. in the United States and other countries. All other
trademarks, service marks and product names used herein are the property of
their respective owners.

Contact:

Citrix ByteMobile
Karin Gilles, 408-790-8544
karin.gilles@citrix.com
Twitter: @ByteMobile, @CitrixPR
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