Maxthon Partners with AMD to Offer Web Browser Optimized for Next Generation APU Chips

 Maxthon Partners with AMD to Offer Web Browser Optimized for Next Generation
                                  APU Chips

Chip and Browser Combo Reduces CPU Usage by 30 Percent While Offering Best
HTML5 Video Performance

PR Newswire

SAN FRANCISCO, July 1, 2013

SAN FRANCISCO, July 1, 2013 /PRNewswire/ -- Maxthon, a cloud-based browser,
todayreleased a new version of its Windows browser that uses a revolutionary
new microprocessor from Advanced Micro Devices (AMD), significantly reducing
power consumption while offering superior video performance.AMD's new
Accelerated Processing Unit (APU) leverages new technology to make
transactions between the graphics processing unit (GPU) and the central
processing unit (CPU) faster and more energy-efficient than ever before.

"New chip architecture likeAMD's APU product is a clear signpost to where we
believe the Web technology is heading: more happening in the chip and the
browser serving as more of an open standards operating system,"said Jeff
Chen, founder and CEO of Maxthon."We're proud to collaborate withAMDon
such an exciting step forward."

The GPU handles the processing of rich media including graphics and video,
while the CPU manages the heavy lifting of analytical and logic-based
functions. Until now, communicating across these two units has depended on a
serial data connection that processes millions of functions per second, often
resulting in a sluggish and power-consuming Web experience.

The partnership allows Maxthon to optimize the Windows browser for
lightning-quick interaction between the APU to speed up video and graphics
rendering, particularly using HTML5 standards for which Maxthon is the global
leader in support. Among other things, the Maxthon Cloud browser is using
OpenCL for lightning quick HTML5 video post processing to offer richer, faster
video.

"In the near future what we now know as TV will be mediated through a Web
browser optimized for innovative technology likeAMD's APU processors," said
Karl Mattson, vice president of Maxthon International. "Among other things,
that means the electronic 'hearth' of the TV in the family room will be freed
to be available to any device connected to the Web running a browser like
Maxthon."

About Maxthon

Maxthon is an innovative software company that develops superior Web browsers
that continue to set new standards for speed, security, simplicity and cloud
features. It is available on the Windows, Android, iOS and Mac platforms. With
offices in San Francisco, Los Angeles, Beijing, Shanghai and Hong Kong,
Maxthon reaches a global community of users that tops more than 120,000,000
people each month in more than 150 countries. For more information about
Maxthon please visit http://www.maxthon.com.

Media Contact:

Burson-Marsteller for Maxthon
Lowell Eschen
lowell.eschen@bm.com
+1-212-614-4081

SOURCE Maxthon

Website: http://www.maxthon.com
 
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