Oldcastle BuildingEnvelope® Wins Best In Class Award for Advertising
SANTA MONICA, Calif., June 27, 2013 /CNW/ - Oldcastle BuildingEnvelope® was
awarded "Best In Class" by Architectural Record, a McGraw-Hill publication,
through the 2013 Excellence in Advertising Awards program. This recognition
was given for outstanding work on the BIM IQ® spread advertisement created by
Brian J. Ganton & Associates.
BIM IQ®( )is a computer-aided, three-dimensional interactive design and
energy application for the architectural and construction industry. BIM IQ®
allows architects to make a change to the architectural glass selection or
mullion design on any given project and then see those changes from any
view—interior or exterior—in its exact location, any day of the year. BIM
IQ® is available exclusively from Oldcastle BuildingEnvelope®.
"BIM IQ® can help us develop building envelopes designed to accept or reject
free energy provided by the external ecosystem, and, as a result,
significantly reduce the cost of power required to achieve a comfortable,
internal environment," said Ted Hathaway, Chief Executive, Oldcastle
BuildingEnvelope®. "As showcased in our advertisement, this powerful design
tool takes building information modeling to a new level."
"We are delighted to receive this prestigious award from McGraw-Hill that
celebrates the effectiveness of our advertising. This award is additional
confirmation that our message is resonating with architects," said Susan
Trimble, Vice President Marketing & Communications, Oldcastle
BuildingEnvelope®. "We consider it a great honor to receive this Best In
Class award from the jury of distinguished architects for Architectural
Record's awards program."
Over the past decade, Oldcastle BuildingEnvelope® has been recognized with
eight advertising excellence awards. To see the advertisement and learn more
about BIM IQ®, visit oldcastlebe.com.
About Oldcastle BuildingEnvelope(®)—To architects, building developers and
owners, contractors, and the entire commercial glazing community, we are the
leading North American supplier of products specified to close the building
envelope. They include: custom-engineered curtain wall and window wall,
architectural windows, storefront systems, doors, skylights, and architectural
glass. For more information, visit www.oldcastlebe.com.
Oldcastle BuildingEnvelope(® )is a subsidiary of CRH plc, one of the top five
international building products companies.
Information contact: Susan Trimble, VP Marketing & Communications
email@example.com (310) 264-4700
SOURCE: Oldcastle BuildingEnvelope
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-0- Jun/27/2013 12:02 GMT
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