JENNIE-O Celebrates Summer Grilling Season With New Turkey Breast Steaks And Jalapeno Jack Turkey Burgers

 JENNIE-O Celebrates Summer Grilling Season With New Turkey Breast Steaks And
                         Jalapeno Jack Turkey Burgers

Flavorful Turkey Products Meet Growing Demand for Wholesome Cuts of Meat

PR Newswire

WILLMAR, Minn., June 26, 2013

WILLMAR, Minn., June 26, 2013 /PRNewswire/ --The smell of summer grilling is
in the air. As more consumers seek out wholesome cuts of meat to cook,
Jennie-O Turkey Store launches three convenient and flavorful new grilling
options — JENNIE-O^® Turkey Breast Steaks, JENNIE-O^® Seasoned Turkey Breast
Steaks and JENNIE-O^® Jalapeno Jack Turkey Burgers.

These new grilling products address consumers' evolving cooking preferences.
In order to eat more nutritiously, 90 percent of Americans are choosing lean
cuts of meat, while 82 percent are limiting second helpings. Consumers are
also adding more flavor to their meats, with 85 percent preparing marinated
meats and poultry on a regular basis, according to The Power of Meat survey by
the American Meat Institute and the Food Marketing Institute. Marinated meats
and poultry also fit with the increased popularity of highly flavorful foods,
including ethnic dishes using a variety of seasonings.^1 

"At Jennie-O, we understand people want quick solutions to make it easy to eat
well," said Kim Anderson, product manager at Jennie-O Turkey Store. "Our new
Turkey Breast Steaks and Jalapeno Jack Turkey Burgers provide more flavorful
ways to enjoy convenient, great tasting, wholesome grilled meat options from a
brand that consumers trust."

Turkey Breast Steaks: A Delicious New Twist on Grilled Steak

Now it's easy to enjoy a lean steak hot off the grill with two new turkey
options. JENNIE-O^® Turkey Breast Steak is packaged ready to cook, or it can
be marinated prior to cooking. For those who prefer pre-seasoned meat,
Jennie-O offers Seasoned Turkey Breast Steak featuring a delicious garlic and
red pepper spice blend. The turkey breast steaks are available at retailers
nationwide in sizes of 16 to 24 ounces for an average suggested retail price
of $7.99.

Jalapeno Jack Turkey Burgers: A Spicy Grilled Turkey Treat

Addressing the popularity of Southwest cuisine, Jennie-O introduces an
all-white-meat turkey burger patty featuring jalapeno seasoning and Monterey
Jack cheese for a savory taste. Each 1/3-pound burger is individually
vacuum-sealed for freshness. The burgers are sold in packages of six at a
suggested retail price of $9.99. The product is available at retail locations

To help consumers achieve enjoyable grilling results,
Jennie-O offers the following simple tips to ensure food safety:

  oUse warm, soapy water to wash anything raw meat touches.
  oSeparate raw meat from other foods to avoid cross-contamination.
  oCook turkey to a well-done 165 degrees Fahrenheit as measured by a meat
  oNever use a raw meat marinade on cooked meat; instead, create a fresh
    marinade for each new batch of delicious JENNIE-O^® turkey.

For more information on JENNIE-O^® Turkey Breast Steak, JENNIE-O^® Seasoned
Turkey Breast Steak and JENNIE-O^® Jalapeno Jack Turkey Burgers, visit or

About Jennie-O Turkey Store, Inc.

Jennie-O Turkey Store, Inc., based in Willmar, Minn., is a wholly owned
subsidiary of Hormel Foods Corporation (NYSE:HRL) and one of the largest
turkey processors and marketers in the world. It offers an array of more than
1,500 high quality fresh, frozen, refrigerated and deli turkey products that
are distributed throughout the United States and 27 countries worldwide.

^1 The Power of Meat Survey 2012, conducted by the American Meat Institute and
the Food Marketing Institute

Kim Anderson
Jennie-O Turkey Store
(320) 214-2845

Bob Ringer
Carmichael Lynch Spong
(612) 375-8548

SOURCE Jennie-O Turkey Store

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