Hertz Announces New General Sales Agents In Jordan, Lebanon To Grow Outbound
Eastern Travel & Tours and Nakhal appointed to represent Hertz in two Levant
countries; US and Europe top list of most popular destinations
DUBAI, United Arab Emirates, June 26, 2013
DUBAI, United Arab Emirates, June 26, 2013 /PRNewswire/ --The Hertz
Corporation, the world's leading general use car rental brand, has today
announced the appointment of new General Sales Agents (GSA) in Jordan and
Lebanon to grow its outbound car rentals from the two Levant countries to more
than 8,800 Hertz locations in 150 countries.
(Logo: http://photos.prnewswire.com/prnh/20110810/NY50373LOGO )
The partnerships see the world's largest general-use car rental brand tie up
with Eastern Travel & Tours in Jordan and Nakhal in Lebanon, and will provide
a new level of service and support for the countries' travel trade
professionals when making car rental bookings globally for their customers.
They will also provide a significant boost to the upward curve of Hertz
outbound car rentals in recent years from Lebanon and Jordan to popular
European and US destinations.
In 2012, Hertz outbound transactions from Lebanon grew by 20% year-on-year,
with France, UAE, Italy, USA and Greece among the top five countries of choice
for its Lebanese customers, accounting for 79% of total outbound transactions
for the company.
For the same year, the USA was the second most popular travel destination for
Hertz customers in Jordan, sitting just behind the UAE and followed by France,
Italy, Spain, Greece, the UK, and Switzerland.
Michel Taride, Group President of Hertz International commented: "Hertz is
excited to be aligned with Eastern Travel & Tours and Nakhal, whose combined
presence and knowledge of the Jordanian and Lebanese travel markets make them
ideal partners to grow our outbound car rentals from the two countries to key
"Hertz is one of the most well-known brands globally and is instantly
recognisable by millions of people, helping customers around the world for
more than 90 years. These partnerships build upon the long-standing history
Hertz has enjoyed in Jordan and Lebanon, and we look forward to continuing to
provide our customers in these countries superior service and value with our
innovative products and services."
Amani Qassim, General Manager of Eastern Travel & Tours, added: "As one of
Jordan's most trusted travel operators, our aim is to continue to broaden the
range of services that we offer for outbound travel and tourism. Eastern
Travel & Tours has an independent multi-lingual sales team operating as a
dedicated resource to represent the Hertz brand and we are excited to build on
its presence among our trade and corporate client portfolio."
Elie Nakhal, General Manager of Nakhal in Lebanon concluded: "Nakhal is one of
Lebanon's oldest and most specialised agencies, with more than 50 years
experience in the travel and tourism industry.
"With our extensive global retail network and 125 experienced staff members,
we are perfectly poised to significantly increase Hertz product awareness
among the travel trade and grow outbound sales."
The principal benefits of the new GSA appointments to travel trade
professionals in the Levant will be the instant accessibility to the global
portfolio of Hertz outbound products.
Hertz offers a wide range of makes and types in a global fleet of more than
500,000 vehicles, while in USA, the newly launched Hertz Dream Cars collection
means customers can enjoy the thrill of driving the likes of an Aston Martin
V8 Vantage, a Bentley Continental GT, a Lamborghini Gallardo, or an SRT Viper
among more than a dozen other premier names.
Other popular choices include the Hertz Collections range of cars in certain
locations in Europe, USA and Australia. These include the Prestige, Green,
Fun, Adrenalin, and Family collections, in which customers are guaranteed the
make and model of the car they choose upon making a reservation.
Notes to editors:
About The Hertz Corporation
Hertz operates its car rental business through the Hertz, Dollar and Thrifty
brands from approximately 10,400 corporate, licensee and franchisee locations
in North America, Europe, Latin America, Asia, Australia, Africa, the Middle
East and New Zealand. Hertz is the largest worldwide airport general use car
rental brand, operating from approximately 8,800 corporate and licensee
locations in approximately 150 countries. Hertz is the number one airport car
rental brand in the U.S. and at 111 major airports in Europe. Dollar and
Thrifty have approximately 1,580 corporate and franchisee locations in
approximately 80 countries. Hertz is an inaugural member of Travel + Leisure's
World's Best Awards Hall of Fame and was recently named, for the thirteenth
time, by the magazine's readers as the Best Car Rental Agency. Hertz was also
voted the Best Overall Car Rental Company in Zagat's 2012/13 U.S. Car Rental
Survey, earning top honors in 14 additional categories, and the Company swept
the global awards for Best Rewards Program and Best Overall Benefits from
FlyerTalk.com. Product and service initiatives such as Hertz Gold Plus
Rewards, NeverLost®, and unique cars and SUVs offered through the Company's
Adrenaline, Prestige and Green Traveler Collections, also set Hertz apart from
the competition. Additionally, Hertz owns the vehicle leasing and fleet
management leader Donlen Corporation and operates the Hertz On Demand car
sharing business. The Company also owns a leading North American equipment
rental business, Hertz Equipment Rental Corporation, which includes Hertz
About Hertz Middle East and Africa
Hertz has a strong presence in the Middle East and Africa region, with 11
Hertz franchisees in the Middle East and 23 in Africa, and a total of 66
locations in the Middle East and 161 outlets in Africa, offering a wide range
of car rental and leasing services. Hertz locations across the region offer
customers the most modern fleet of vehicles in the market, with a focus on
quality, safety and reliability.
CONTACT (U.S.): CONTACT (International): CONTACT (Middle East):
Paula Rivera Zoe White Gareth Wright
(201) 307-2824 +44 1895 553 887 +971 4 428 1502
email@example.com firstname.lastname@example.org email@example.com
SOURCE The Hertz Corporation
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