Oliver Poppelbaum Joins Havas Worldwide As Managing Director Digital Europe
DUSSELDORF, Germany, June 26, 2013
DUSSELDORF, Germany, June 26, 2013 /PRNewswire/ --Havas Worldwide announces
the appointment of Oliver Poppelbaum as Managing Director Digital Europe. In
his new role, starting July 15, Poppelbaum will be responsible for digital
strategy and digital new business development as well as enhancing the
agency's current capabilities across Europe.
"We are very happy to have Oliver Poppelbaum join us," said Havas Worldwide
Europe CEO Andreas Geyr. "With his deep digital knowledge and strong new
business expertise, Oliver brings to the agency the perfect experiences and
qualifications to help us continue our digital expansion strategy in Europe."
"Today, already 25% of Havas's revenue stems from its digital business. My
task will be to further increase this share," Poppelbaum said. "Besides the
active new business development, we will also further expand and strengthen
our existing client offerings."
Poppelbaum previously founded ECE flatmedia GmbH, where as a general manager
he developed the first comprehensive and fully digitalized network of
out-of-home communication in ECE (Otto Group) shopping centers across Germany.
Prior to that role, Poppelbaum was managing director at Scholz & Friends,
where he was responsible for the entire digital business as well as serving as
director of business development at the holding company Commarco. At Wunderman
he was managing director and head of the customized European digital and CRM
agency "Team Ford." Poppelbaum started his career at Springer & Jacoby.
About Havas Worldwide
Havas Worldwide, formerly known as Euro RSCG Worldwide, is a leading
integrated marketing communications agency and was the first agency to be
named Global Agency of the Year by both Advertising Age and Campaign in the
same year. The Havas Worldwide Network is made up of 11,000 employees in 120
cities and 75 countries, with 316 offices, and provides advertising,
marketing, corporate communications, and digital and social media solutions to
clients, including Air France, BNP Paribas, Citigroup, Danone Group, IBM,
Lacoste, Merck, Mondelez International, Pernod Ricard, PSA Peugeot Citroen,
Reckitt Benckiser, Sanofi, and Volvo. Headquartered in New York, Havas
Worldwide is the largest unit of the Havas group, a world leader in
communications (Euronext Paris SA: HAV.PA)
+49 211 9916 303
SOURCE Havas Worldwide
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