Telenor : Telenor Norway to take over Telekiosken

              Telenor : Telenor Norway to take over Telekiosken

(Fornebu, Norway -26 June 2013) Kjedehuset and Telenor Norway have today
signed an agreement for Telenor to take over the retail chain Telekiosken.
With this move, Norwegian customers will be provided with unique service,
solid expertise, and great deals in a nationwide chain of Telenor stores.

Telenor currently has six own stores in Norway, but has long wanted to
increase this number. Following the takeover of Telekiosken, there will be
Telenor stores in every part of the country. The shops will be converted to
Telenor stores.

"The mobile customers of today are happy to use several channels during one
purchase process, and we've noted that many check telenor.no before they visit
our stores. Even though online retail is growing, many of our customers want
personal assistance and service in a store. Our goal is to ensure that people
visiting Telenor stores will experience the best service and expertise in the
market. By establishing a nationwide chain of Telenor stores, we are ensuring
precisely that," said Stein-Erik Vellan, divisional director for the Consumer
Mobile Market at Telenor Norway.

Simpler day-to-day mobile existence
Vellan emphasises that the stores will be a door opener for Telenor's products
and solutions.

"The current opportunities with smartphones, tablets, and PCs are so manifold
that many people have difficulty keeping up. We will show people the way to a
simpler day-to-day mobile existence," said Stein-Erik Vellan.

Customers will not only receive great offers in Telenor stores, but also
assistance to get them started with their email, music, or other services on
mobiles or tablets.

Telekiosken success
For more than 10 years, Telekiosken has been successful in the mobile sector
through offering solid specialist expertise in more than 80 of the country's
largest shopping centres. Following the takeover, most Norwegians will have
easy access to a Telenor store.

"Telekiosken is a strong chain of stores with excellent coverage throughout
the country. When Telenor takes over the chain, I am convinced that they will
continue to develop in those areas where Telekiosken has been successful,
while at the same time also bringing a lot of new ideas to the table. This is
good news for our skilled and dedicated franchisees, and for Telenor's
customers throughout Norway," said Executive Chairman of Kjedehuset, Thomas
Evensen.

Telenor established its first Telenor store in 2010 and now has six stores in
the largest cities in Norway. The stores are currently operated by franchisees
through Kjedehuset AS, a company which is 49 per cent owned by Telenor.

Telenorbutikken AS is a wholly owned subsidiary of Telenor Norway AS. The
company will operate as a branch office for the Telenor stores and will be
headed by Eivind Larsen, who has recently joined as chain director. Telenor's
stores in Norway will be operated as franchises.

Final takeover is subject to approval from the Norwegian Competition
Authority.

For further information, please contact:

Anders Krokan, Information Manager at Telenor Norway, +4795209037,
anders.krokan@telenor.com

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Source: Telenor via Thomson Reuters ONE
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