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LUVE Sports Plans to Pursue Large Distributor


LUVE Sports Plans to Pursue Large Distributor

JALISCO, MEXICO -- (Marketwired) -- 06/25/13 -- Prince Mexico S.A., Inc. (OTC Pink: LUVE) ("Prince Mexico" or the "Company"), a distribution company focused on expanding the retail reach of high-end sporting goods and related products, is pleased to announce that it is going to pursue Walmart Mexico y Centroamerica ("Walmart Mexico").

LUVE Sports has had a relationship with Walmart Mexico since 2009 and is looking forward to continuing to sell more products to them in the future. The revenue growth potential just within Walmart stores in Mexico presents an exciting opportunity for LUVE Sports.

Walmart Mexico was founded in 1958 and has been trading on the Mexican Stock Exchange since 1977. They have been a huge success in Mexico being the largest private sector employer in the country with over 200,000 employed at over 2,030 locations.

"We are excited to continue to sell our products to Walmart Mexico," said Duncan Forbes, president of LUVE Sports. "They are the largest retailer in all of Latin America and one of every 6 Walmart locations in the world is located in Mexico. We have them as a client and are looking forward to increasing inventory in our Mexican warehouse to take advantage of this distribution opportunity."

About LUVE Sports (LUVE):

LUVE Sports is a sports distribution company focused on delivering industry-leading sport products to the Mexican markets. To date, the Company has introduced products to the market and established key relationships with corporate partners with proven distribution networks. For more information visit our corporate website at: www.luvesports.com.

Notice Regarding Forward-Looking Statements

This news release contains "forward-looking statements" as that term is defined in Section 27A of the United States Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, risk reduction, insurance coverage, business strategy, sales of equipment and global markets. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with new projects and development stage companies. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in our annual report on Form 10-K for the most recent fiscal year, our quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission.

Investor Relations Contact:

For further information regarding LUVE Sports, please contact our Investor Relations Line at: (424) 278-4033

Company Contact:

info@princemexico.com.mx

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