ARM® and Cypress University Education Programs to Partner on Activities Focused on Cypress’s PSoC® Architectures with ARM

  ARM® and Cypress University Education Programs to Partner on Activities
  Focused on Cypress’s PSoC® Architectures with ARM Cortex M-Series Cores

   Two Established Programs Begin Collaboration on PSoC Lab and Workshop in
                                    China;
                      Both Exhibiting at ASEE Conference

ASEE Conference 2013

Business Wire

SAN JOSE, Calif. -- June 25, 2013

Cypress Semiconductor Corp. (Nasdaq: CY) today announced it has partnered with
ARM^® to collaborate on university education activities focused on Cypress’s
PSoC^® programmable system-on-chip architectures based on ARM Cortex^®-M
series processors. The Cypress University Alliance and ARM University Program
both have established track records of partnering with universities around the
world to supplement electronic engineering programs, including sponsoring
workshops, labs, coursework materials and equipment. As part of the agreement,
Cypress and ARM are jointly building an ARM-based PSoC lab for engineering
students at the Beijing Institute of Technology (BIT), and they will hold
aprofessors’ conference in Beijing on June 29, 2013.

Both university programs are represented at the 120^th American Society of
Electrical Engineers (ASEE) Conference and Exposition at the Georgia World
Congress Center in Atlanta, Georgia from June 23-26. Cypress is in booth
number 647, while ARM is in booth number 707.

“ARM is pleased to be working with Cypress on global university outreach and
educational activities,” said Khaled Benkrid, manager, Worldwide University
Program, ARM. “The ARM University Program and the Cypress University Alliance
have built strong connections at top engineering education institutions around
the world. Together, we will enable engineering students to become familiar
with ARM Cortex-M-based architectures, as it is this technology that is at the
heart of the world’s smart, connected electronics products. We welcome all
aspiring electronics engineers to embrace this valuable base of skills and
knowledge, from which the next generation of exciting, low power technologies
is set to emerge.”

Cypress’s recently introduced PSoC 4 architecture employs the ARM Cortex-M0,
while the PSoC 5 architecture is powered by the Cortex-M3.

“Joining forces with ARM on PSoC-focused university programs is a natural
fit,” said Patrick Kane, director of Cypress’s University Alliance. “We’re off
to an exciting start already with the building of a PSoC lab for the up and
coming engineers at the Beijing Institute of Technology, and we look forward
to jointly hosting workshops and other activities there and at the top
engineering schools all over the world.”

The ARM University Program provides its training material and software tools,
including the Keil MDK-ARM (Micro-controller Development Kit) Software Tools,
free of charge to qualifying institutions to support teaching, laboratory work
and educational research projects. Faculty requests for these materials should
be addressed to university@arm.com.

PSoC – Because Change Happens

PSoC solutions bring the flash-based equivalent of a field-programmable ASIC
to embedded designs without lead-time or NRE penalties. PSoC integrates
configurable analog and digital circuits with an on-chip microcontroller,
reducing component count and simplifying revisions. A single PSoC device can
integrate as many as 100 peripheral functions, accelerating cycle time and
improving quality while reducing board space, power consumption, and system
cost.

PSoC “future-proofs” designs, protecting them against last-minute
specifications changes. It enables firmware-based changes at any point in the
design cycle—even out in the field.All PSoC devices are dynamically
reconfigurable, enabling designers to transform resources on-the-fly and to
execute tasks with fewer ICs. For more information, please visit
www.cypress.com/psoc. Free online training is available at
www.cypress.com/psoctraining.

About the Cypress University Alliance

Cypress's University Alliance Program (www.cypress.com/cua) is a multifaceted
program empowering electronics engineering and computer science students to
develop the skill sets needed to perform in today's marketplace. The program
mounts regional design competitions, and offers academic workshops. The
university alliance website provides access to myriad free design resources,
evaluation boards and online courses.

About Cypress

Cypress delivers high-performance, mixed-signal, programmable solutions that
provide customers with rapid time-to-market and exceptional system value.
Cypress offerings include the flagship PSoC 1, PSoC 3, PSoC 4, and PSoC 5
programmable system-on-chip families. Cypress is the world leader in
capacitive user interface solutions including CapSense^® touch sensing,
TrueTouch^® touchscreens, and trackpad solutions for notebook PCs and
peripherals. Cypress is the world leader in USB controllers, which enhance
connectivity and performance in a wide range of consumer and industrial
products. Cypress is also the world leader in SRAM and nonvolatile RAM
memories. Cypress serves numerous major markets, including consumer, mobile
handsets, computation, data communications, automotive, industrial, and
military. Cypress trades on the NASDAQ Global Select Market under the ticker
symbol CY. Visit Cypress online at www.cypress.com.

Cypress, the Cypress logo, PSoC, TrueTouch, and CapSense are registered
trademarks of Cypress Semiconductor Corp. All other trademarks are property of
their owners.

Contact:

Cypress PR
Samer Bahou, 408-232-4552
samer.bahou@cypress.com
 
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