University of Michigan Solar Car Features Avery Dennison Car Wrap Films in 2013 World Solar Challenge

  University of Michigan Solar Car Features Avery Dennison Car Wrap Films in
  2013 World Solar Challenge

Business Wire

MENTOR, Ohio -- June 25, 2013

Avery Dennison announced today that “Generation,” the University of Michigan’s
2013 solar car, features an Avery Dennison vehicle wrap film. Generation,
revealed to the public on June 18, will compete in the 2013 World Solar
Challenge, a solar-powered car race which covers 3021 km through the
Australian Outback October 6 – 13.

"Generation," the University of Michigan's 2013 solar car, features an Avery
Dennison vehicle wrap f ...

"Generation," the University of Michigan's 2013 solar car, features an Avery
Dennison vehicle wrap film. Generation was unveiled at the Renaissance Center
in Detroit, MI on June 18, 2013. Photo: Joseph Xu, Michigan Engineering
Communications & Marketing

“Avery Dennison is proud to support the University of Michigan Solar Car Team
for the third year in a row,” said Don Nolan, president, Avery Dennison
Materials Group. “The students redesign the car every two years for the
biennial World Solar Challenge with the best technology and engineering
possible to attain their goal to be #1. Avery Dennison shares their passion
for the pursuit of winning with innovation.”

"Implementing an Avery Dennison wrap on the solar car is beneficial in so many
ways,” said Pavan Naik, senior business development manager for the University
of Michigan Solar Car Team. “The wrap hugs the aerodynamic body of our car,
allowing us to maintain the very efficient shape we designed for Generation.
It also allows us to place all our sponsor logos on a single wrap, which
avoids the unnecessary drag that comes with decals. We're looking forward to
racing Generation in the World Solar Challenge this October."

TKO Graphix, a full service graphics provider from Indiana, created and
installed the vehicle wrap for Generation. More than 700 square feet of Avery
Dennison® MPI 1005 Supercast Easy Apply™ film was digitally printed and
protected with DOL 1360 Gloss overlaminate. Several support vehicles were also
marked with University of Michigan and solar car decals.

“The Avery Dennison films make the car look great and were easy to install on
Generation’s contours,” said Tom McClelland, production manager at TKO
Graphix. “The wrap vinyl provides Generation with the protection and
durability it needs to win the race. We are excited to be part of such a great
team again, this year.”

Generation will complete a mock race around the perimeter of Michigan in July
in preparation for the 2013 World Solar Challenge in Australia. The team
leaves the U.S. in September to prepare for the 1,800-mile (3,000km) race
across Australia.

Vinyl wraps and graphics aren’t limited to solar cars, they can be installed
on most vehicles and boats, ATVs, motorcycles and RVs. Wraps easily change the
look of a vehicle, can be installed quicker than a custom paint job and are
often more affordable than paint. Consumers can visit to
learn about getting a vehicle wrap.

For more information on Avery Dennison products, pricing or roll sizes,
designers and printers can visit to locate a
distributor (on the Partner Page) or contact Avery Dennison at 800-282-8379
for additional product information.

For more information about the World Solar Challenge, visit

Follow the University of Michigan:

About Avery Dennison

Avery Dennison (NYSE:AVY) is a global leader in labeling and packaging
materials and solutions. The company’s applications and technologies are an
integral part of products used in every major market and industry. With
operations in more than 50 countries and 30,000 employees worldwide, Avery
Dennison serves customers with insights and innovations that help make brands
more inspiring and the world more intelligent. Headquartered in Pasadena,
California, the company reported sales from continuing operations of $6
billion in 2012.

A segment of Avery Dennison’s Materials Group, Avery Dennison Graphics
Solutions provides imaging materials and service solutions for fleet,
architecture and transportation markets. For more information, visit Join the Avery Dennison conversation at, follow us @AveryGraphics on Twitter
and stay up to date by subscribing to AveryWorks, a monthly e-newsletter.

Certain third party trademarks and trade names used herein are the property of
their respective owners.

Photos/Multimedia Gallery Available:



Avery Dennison Graphics Solutions
Joel Ross, 440-534-4851
Topic Design Group
Cheryl Besl, 513-744-0908
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