E FUN and NOOK Media Offer Preloaded NOOK® for Android™ App On All 2013
New App Extends NOOK’s Commitment to Deliver Great Content Any Time, Anywhere
On Multiple Platforms
Users Get Free Access to 3 Million Books, Magazines and More in the NOOK
WEST COVINA, Calif. -- June 24, 2013
E FUN, a consumer electronics designer and manufacturer of fun, easy-to-use
lifestyle products, and NOOK Media LLC, a subsidiary of Barnes & Noble, Inc.
(NYSE: BKS), the leading retailer of content, digital media and educational
products, announced today that they are offering the preloaded NOOK for
Android reading app on the entire line of E FUN’s 2013 Nextbook tablets. The
preloaded NOOK for Android app gives users free and easy access to more than 3
million books, magazines, newspapers, comics and graphic novels in the NOOK
Store^™, including more than a million free titles. The deal marks a
continuation of the partnership between E FUN and NOOK Media that began in
With the NOOK for Android app, customers can automatically synchronize their
entire digital reading library on the go, including last page read, bookmarks,
notes and highlights across all of their devices. Customers can start a book
on the Nextbook tablet and easily pick up on the last page read on an Android
or iOS device or smartphone.
“We are excited to feature the NOOK reading app on our new line of Nextbook
Android tablets this year,” said Jason Liszewski, Managing Partner and Vice
President of sales for E FUN. “A positive out-of-box customer experience is
important to us, and partners like NOOK Media with its NOOK for Android app
are a part of this customer-focused philosophy.”
“Partnering with E FUN to preinstall the NOOK for Android app is an exciting
example of our commitment to provide rich and diverse content to customers any
time, anywhere on a wide variety of platforms,” said Mike Saturnia, Vice
President and General Manager of NOOK Sales & Business Development. “NOOK
customers can choose their favorite content from the NOOK Store’s expansive
selection of digital books, magazines, newspapers and comics, and enjoy their
library wherever they go on E FUN’s entire line of Nextbook tablets.”
NOOK for Android also offers access to the NOOK Newsstand^™, where customers
can receive 14-day free trial subscriptions of newspapers and magazines.
Customers can personalize their reading experience on the NOOK for Android app
with adjustable fonts, spacing and themes. While reading a book, users can
search, add notes, highlights and bookmarks, look up words using the built-in
dictionary, and more.
Like all Free NOOK Reading Apps^™, purchased content is stored through the
NOOK Cloud^™, making it easy for customers to access digital books, magazines
and more wherever they go.
For more information on Nextbook’s 2013 lineup, please visit
www.nextbookusa.com. For more information on Barnes & Noble’s NOOK line of
products, visit www.nook.com.
About E FUN
As its name implies, E FUN is a designer and marketer of fun, lifestyle
e-products that are easily accessible. While appreciated by techies, E FUN
products are primarily designed for consumers who desire the latest
technological products, but are more concerned with what they do, not how they
do it. E FUN’s ongoing product innovation focuses on making electronics and
computing more fun! Initial products offerings from E FUN include the APEN
digital pen and Nextbook Android tablets. E FUN is headquartered in West
For additional information regarding E FUN’s brands, please visit APEN at
www.apenusa.com; and Nextbook at www.nextbookusa.com.
About Barnes & Noble, Inc.
Barnes & Noble, Inc. (NYSE:BKS) is a Fortune 500 company and the leading
retailer of content, digital media and educational products. The company
operates 677 Barnes & Noble bookstores in 50 states, and one of the Web’s
largest e-commerce sites, BN.com (www.bn.com). Its NOOK Media LLC subsidiary
is a leader in the emerging digital reading and digital education markets. The
NOOK digital business offers award-winning NOOK® products and an expansive
collection of digital reading and entertainment content through the NOOK
Store™ (www.nook.com), while Barnes & Noble College Booksellers, LLC operates
678 bookstores serving over 4.6 million students and faculty members at
colleges and universities across the United States. Barnes & Noble is proud to
be named a J.D. Power and Associates 2012 Customer Service Champion and is one
of only 50 U.S. companies so named. Barnes & Noble.com is ranked the number
one online retailer in customer satisfaction in the book, music and video
category and a Top 10 online retailer overall in customer satisfaction
according to ForeSee E-Retail Satisfaction Index (Spring Top 100 Edition).
General information on Barnes & Noble, Inc. can be obtained via the Internet
by visiting the company's corporate website: www.barnesandnobleinc.com.
NOOK^®, NOOK Store^™, NOOK Video^™, NOOK Video Apps^™ are trademarks of Barnes
& Noble, Inc. or its affiliates. Other trademarks referenced in this release
are the property of their respective owners.
Google Play, Android, Chrome, Gmail, YouTube, Google Search and Google Maps
are trademarks of Google Inc.
Follow Barnes & Noble on Twitter (www.bn.com/twitter), Facebook
(www.facebook.com/barnesandnoble) and YouTube
About NOOK Media LLC
NOOK reading and entertainment products make it easy to read what you love,
anywhere you like^™ with a fun, easy-to-use and immersive digital reading
experience. With NOOK, customers gain access to the expansive NOOK Store^™ of
more than 3 million digital books, plus periodicals, comics, apps, movies and
TV shows, and the ability to enjoy content across a wide array of popular
devices through free NOOK Reading Apps^™ and NOOK Video apps, available at
www.nook.com/freenookapps. NOOK owners receive Always Free NOOK Support in any
of Barnes & Noble’s nearly 700 bookstores. Find NOOK devices in Barnes & Noble
stores and online at www.nook.com, as well as leading retailers including Best
Buy, Walmart, Target and many others. NOOK products are available in the
United Kingdom throughwww.nook.co.ukandleading retailers.
For more information on NOOK, follow us on www.twitter.com/nookBN or
www.twitter.com/nook_UK and www.facebook.com/nook.
All products/services and trademarks mentioned in this release are the
properties of their respective companies.
© 2013 E FUN. All rights reserved.
Public Communications Worldwide (PC/W)
Nicole Fait, 714-891-3660
Barnes & Noble, Inc.
Mary Ellen Keating, 212-633-3323
Barnes & Noble, Inc.
Carolyn J. Brown, 212-633-4062
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