Coca-Cola Gives Metro Parks Tacoma $10,000 Grant in Fourth Annual America is Your Park Campaign

  Coca-Cola Gives Metro Parks Tacoma $10,000 Grant in Fourth Annual America is
  Your Park Campaign

    Grant to help the SERA Campus get community active outdoors as part of
  Coca-Cola’s overall commitment to help people rediscover the joy of being

Business Wire

TACOMA, Wash. -- June 24, 2013

Surrounded by dozens of families, Metro Parks Commissioner Andrea Smith and
Tacoma Mayor Marilyn Strickland, Coca-Cola Ambassador Anna Arodzero gave the
park a boost with a $10,000 grant at a family fun field day today. The grant
will help enhance construction of a new play and spray ground, to be
constructed adjacent to STAR Center and the SERA Athletic Complex next year,

Coca-Cola Ambassador Anna Arodzero presents a $10,000 Grant to help fund a
play and spray ground at ...

Coca-Cola Ambassador Anna Arodzero presents a $10,000 Grant to help fund a
play and spray ground at STAR Center to Commissioner Andrea Smith, Mayor
Marilyn Strickland, and Park Associate Tareena Joubert. (Photo: David Greer)

The field day, which was part of Coca-Cola’s fourth annual America Is Your
Park campaign, featured fun activity stations for families, including games
with red Coca-Cola soccer balls, a jump rope contest and a race through the
Urban Adventures Course. Most important, participants were able to turn their
activities during the field day into votes for STAR Center to win up to
$100,000 from Coca-Cola.

“On behalf of Metro Parks and my fellow Board of Park Commissioners, we want
to thank Coca-Cola for helping to fulfill Tacoma's vision for the new play and
spray ground that we will be building here at the SERA Campus,” said
Commissioner Smith. “It is our Mission at Metro Parks, and vital to our
quality of life in Tacoma, to provide healthy opportunities that inspire kids
to play, learn and grow.

“We appreciate your donation which supports our mission by enabling us to add
exciting features to the new playground, which we would not otherwise have
been able to include. We hope to see you next summer when we celebrate the
opening of the play and spray ground.”

Mayor Strickland encouraged the crowd to have fun while getting healthy. “I
would like to thank Coca-Cola for its generosity,” she said. “The Tacoma area
and its residents will benefit from our new outdoor facility for many years to
come thanks to the company’s charitable support of America’s parks.”

Coca-Cola has ties in Tacoma and Pierce County that go back 60 years, and
currently employs 250 associates at the company's local distribution center.
The Company’s portfolio features more than 650 brands, including Dasani,
vitaminwater, Zico, Minute Maid, and Simply.

“Through America Is Your Park and all of Coca-Cola's summer programs, we want
to show people how fun and rewarding it can be to get moving outdoors,” said
Arodzero. “Whether it's buying new recreation equipment or enhancing activity
areas, this grant will help improve STAR Center and provide more opportunity
for people to be active.”

This year, the more people move, the more votes they can earn for their
favorite park. By registering at and linking foursquare and
MapMyFitness accounts, individuals can “Take It To The Park” for even more
opportunities to turn physical activity into votes:

1) Earn 10 votes each day by logging at least 20 minutes of physical activity
using MapMyFitness

2) Earn five (5) votes per day by “checking in” at a park via foursquare

3) Earn one (1) vote by clicking online at using a computer
or smartphone

To encourage more activity outdoors, votes will be doubled on the last weekend
of voting (July 13 and 14).

The three parks that receive the most votes by July 15, 2013 will be awarded
recreation grants in the following amounts: First Place – $100,000; Second
Place – $50,000; and Third Place – $25,000. In addition, a $15,000 grant will
be awarded at random to another park that places in one of the remaining top
25 spots. These recreation grants are provided to help restore, rebuild or
enhance activity areas in national, state or local parks where people can play
and be active.

Spreading Activity Across America This Summer

There are many ways people can “Take It To The Park,” but it all starts with
getting active. Recently, Coca-Cola announced a commitment to inspire as many
as 3 million people to get their “fun on” this summer by making activities and
sports gear available. Through the “Get The Ball Rolling” initiative, the
Company will use its programs and events to make sure that people rediscover
the joy and fun of being active this summer.

  *To encourage people to get outside and enjoy active fun, Coca-Cola is
    giving away fitness activity trackers and up to 100,000 soccer balls at
    major events and online at all summer.
  *Host a family picnic in the park with your favorite SUBWAY™ restaurant
    sandwiches and get a family game of soccer started. And then turn that
    activity into votes for your favorite park by “checking in” via foursquare
    or logging activity on MapMyFitness. In support of active, healthy living
    programs, SUBWAY is the exclusive America Is Your Park partner for the
    third year in a row.
  *Around the country, the Coca-Cola Swelter Stopper will also be making
    stops to help people beat the heat and get active. The Swelter Stopper is
    an award-winning mobile activity unit that will cool things down at more
    than 100 events throughout the summer. Blasts of frosty air will provide
    refreshing relief from the summertime heat and a DJ will crank up the
    volume. Visitors can also enjoy interactive gaming, a video studio and
    photo station.
  *Coca-Cola Happiness Trucks will also be rolling into town at a series of
    dancing and activity events across the country. The interactive vehicles
    will inspire people to get on their feet and move to the beat of some of
    the hottest music of the summer.

Coca-Cola Commitment to Physical Activity and Parks

The Coca-Cola Foundation will expand its Troops for Fitness program in key
cities across the country throughout 2013. Launched last fall in Chicago, the
program taps returning service veterans to teach military-style fitness
classes and nutritional techniques to families in communities most in need of
wellness services.

Coca-Cola has supported efforts to maintain and rebuild parks across the
nation for more than 40 years. The Company has donated more than $14 million
to date in recreation grants and partnerships to help keep families active in
the great outdoors. Through America Is Your Park, Coca-Cola is continuing its
partnership with the National Park Foundation, America’s State Parks and the
National Recreation and Park Association.

About The Coca-Cola Company

The Coca-Cola Company (NYSE: KO) is the world's largest beverage company,
refreshing consumers with more than 500 sparkling and still brands. Led by
Coca-Cola, the world's most valuable brand, our Company's portfolio features
15 billion-dollar brands including Diet Coke, Fanta, Sprite, Coca-Cola Zero,
vitaminwater, Powerade, Minute Maid, Simply, Georgia and Del Valle. Globally,
we are the No. 1 provider of sparkling beverages, ready-to-drink coffees, and
juices and juice drinks. Through the world's largest beverage distribution
system, consumers in more than 200 countries enjoy our beverages at a rate of
1.8 billion servings a day. With an enduring commitment to building
sustainable communities, our Company is focused on initiatives that reduce our
environmental footprint, support active, healthy living, create a safe,
inclusive work environment for our associates, and enhance the economic
development of the communities where we operate. Together with our bottling
partners, we rank among the world's top 10 private employers with more than
700,000 system associates. For more information, visit, follow us on Twitter at or
visit our blog, Coca-Cola Unbottled, at

America Is Your Park Website:

Campaign Hashtag: #TakeItToThePark

Photos/Multimedia Gallery Available:



The Coca-Cola Company
Anna Arodzero,  503-467-1377
Public Affairs and Communications
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