BinWise, Inc. Partners with Breadcrumb as Preferred Restaurant Point of Sale System

 BinWise, Inc. Partners with Breadcrumb as Preferred Restaurant Point of Sale

BinWise announces Breadcrumb, owned by Groupon, as its strategic partner in
technology for restaurant POS systems.

PR Newswire

SAN FRANCISCO, June 24, 2013

SAN FRANCISCO, June 24, 2013 /PRNewswire/ --BinWise, Inc., the leading
cloud-based software managing restaurant beverage programs, is pleased to
announce a partnership with Breadcrumb, an iPad-based POS solution which was
acquired by Groupon, Inc. (NASDAQ: GRPN) in May 2012. This strategic
partnership will launch in June and is aimed to increase awareness of
technology available to the restaurant industry.


"We have been pleased with Breadcrumb's product while integrating with our
beverage inventory management system," says BinWise President and CEO Doug
Hickey. "Our target demographic is similar – professional restaurants seeking
to improve operational efficiency; the partnership is symbiotic."

The companies will cross promote each other as preferred technology for
restaurants. Each will gain access to each other's platform to understand
complete integration for training clients.

"Breadcrumb Pro is the best way to manage a world-class restaurant or bar, and
BinWise is the best way to run a world-class wine program," said Blake Scholl,
director, product management, of Breadcrumb by Groupon."Together, Breadcrumb
and BinWise are a perfect pairing of food and wine."

"I am pleased to see two forward-thinking companies joining forces," says
Hristo Zisovki, beverage director at Altamarea Group restaurant, and its new
restaurant The Butterfly.

About BinWise, Inc.
BinWise is the only way to smoothly run a successful beverage program in a
single application. The company's first product, RealWineLists, was created
by wine professionals for wine professionals. The cloud-based software links
purchasing, barcode inventory management, point of sales and real-time wine
lists, available on pdf, html or iPad, on one platform.

BinWise provides transparency to restaurant beverage management and is being
used by restaurants, hotels, corner bistros as well as Wine Spectator Grand
Award winning restaurants. Restaurant groups currently using RealWineLists are
the Thomas Keller Restaurant Group, Mozza Group, Alta Marea Group, Rosewood
Hotels, CorkBuzz and A16. Clients use BinWise to manage not only wine, but
also beer, spirits, cocktails, non-alcoholic beverages, cigars, food and

BinWise was funded in March 2012 by ACP, a private equity firm based in New
York and is based out of the SOMA neighborhood of San Francisco. 

About Breadcrumb
Breadcrumb by Groupon is a suite of powerful, cloud-based iPad and smartphone
tools that help businesses operate faster, know their customers better and
maximize revenue. Breadcrumb products include flexible, affordable iPad
point-of-sale products and payments solutions for all businesses, which
include a low price guarantee on credit card transaction fees, free
installation assistance and 24/7 phone technical support. To learn more about
Breadcrumb by Groupon products and to see them in action, visit

About Groupon
Groupon (NASDAQ: GRPN) is a global leader in local commerce, making it easy
for people around the world to search and discover great businesses at
unbeatable prices. Groupon is reinventing the traditional small business world
by providing merchants with a suite of products and services, including
customizable deals, payments processing capabilities and point-of-sale
solutions to help them attract more customers and run their operations more
effectively. By leveraging the company's global relationships and scale,
Groupon offers consumers incredible deals on the best stuff to eat, see, do,
and buy in 48 countries. With Groupon, shoppers discover the best a city has
to offer with Groupon Local, enjoy vacations with Groupon Getaways, and find a
curated selection of electronics, fashion, home furnishings and more with
Groupon Goods. To subscribe to Groupon emails, To learn
more about the company's merchant solutions and how to work with Groupon,

CONTACT: Amy Payne, +1-858-373-8602,

SOURCE BinWise, Inc.
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