Security National Life Insurance Company Receives 2013 American Marketing
Associaton Award for Branding/Rebranding from Utah Chapter of the AMA
SALT LAKE CITY -- June 24, 2013
Security National Financial Corporation (NASDAQ symbol-SNFCA) is pleased to
announce that its subsidiary, Security National Life Insurance Company, is the
recipient of the American Marketing Association’s award for
Branding/Rebranding. The award was given by the Utah Chapter of the American
Marketing Association (AMA). The AMA is one of the largest marketing
associations in the United States with over 30,000 members who are involved in
all aspects of the marketing field.
The AMA award was presented to a Utah based company whose marketing campaign
had achieved the greatest measurable difference as the result of a new and
redesigned marketing program. Security National Life demonstrated an expansion
of its past advertising program with the addition of new age pieces which
allowed it to position itself to a wider market. Security National Life used
this marketing campaign to not only attract new customers but to enhance the
company’s internal corporate marketing program, improve external recruiting
for new salespeople, and expand its divisions.
Founded in 1965, Security National Life started as a small life insurance
company with a few investors and a commitment to provide a quality product.
Since that time, Security National Life has grown significantly. Security
National Life is a wholly owned subsidiary of Security National Financial
Corporation. Other subsidiaries of Security National Financial Corporation
include SecurityNational Mortgage Company and Memorial Estates.
Jason Overbaugh, the National Sales Director of Security National Life,
stated: "This award shows our Company’s commitment to being at the forefront
in producing quality and creative advertising materials for various mediums.
Due to our superb marketing team, including the creative ingenuity of Karen
Hyatt and Marty Rich, Security National Life Insurance Company received this
award. We anticipate this rebranding recognition will elevate our creative
ability to new levels and, in turn, advance Security National Financial
Corporation as a whole."
This press release contains statements that, if not verifiable historical
fact, may be viewed as forward-looking statements that could predict future
events or outcomes with respect to Security National Financial Corporation and
its subsidiaries, including Security National Life Insurance Company. The
predictions in these statements will involve risk and uncertainties and,
accordingly, actual results may differ significantly from the results
discussed or implied in such forward-looking statements.
Security National Financial Corporation
Brian Nelsen or Garrett S. Sill, 801-264-1060
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