Ogilvy France Wins 2013 Outdoor Lions Grand Prix Award for IBM ‘People for Smarter Cities’ Campaign

  Ogilvy France Wins 2013 Outdoor Lions Grand Prix Award for IBM ‘People for
  Smarter Cities’ Campaign

Clear Channel Outdoor-Sponsored Event Celebrates Creativity in Out-of-Home

Business Wire

CANNES, France -- June 21, 2013

Earlier this week,  Ogilvy France was awarded this year’s Outdoor Lions Grand
Prix award at the Cannes Lions International Festival of Creativity, for its
work on IBM’s ‘People for Smarter Cities’ campaign. The campaign fused
traditional outdoor and interactive advertising, creating billboards which
doubled up as street ‘furniture’ for passers-by.

Other big winners who scooped Gold Lions for their work in the Outdoor Lions
category – sponsored for the fourth consecutive year by Clear Channel Outdoor
(NYSE: CCO) - include: BETC Paris for Evian, JWT Ogilvy & Mather London for
Expedia; Duval Guillame Modem Belgium for Turner Broadcasting,; MayoDraftFCB
Lima for the Portable Water Generator; McCann Melbourne for Metro Trains,
McCann WorldGroup for L’Oréal; Marcel Paris for Ray-Ban; DraftFCB Chicago for
Sharpie; Ogilvy Brasil for Sport Club Recife; Leo Burnett Tailor Made São
Paulo for Hemoba / Esporte Clube Vitória; Saatchi & Saatchi LA for Toyota; Leo
Burnett Schweiz for Swiss Life; and Publicis Brussels for STIHL.

"This year’s Grand Prix Outdoor Lions winner Ogilvy France’s IBM campaign
demonstrates how the most simple of ideas, executed in an innovative way, can
lead to an interactive and brilliantly original campaign,” said William
Eccleshare, CEO, Clear Channel Outdoor. “While outdoor presents almost
limitless possibilities for creativity, this campaign shows how engaging
people in the most personal of ways can lead to the most exciting results.
Through its creative approach, it also offered the public a whole new
perspective on outdoor advertising, demonstrating how it can become part of
the fabric and identity of a city.”

President of the Outdoor Lions jury Tony Granger, global chief creative
officer, Young & Rubicam, praised the IBM campaign as “classic outdoor.”

“We’d like to give the Grand Prix to work that could only live in outdoor,"
said Granger. “The campaign brings IBM’s smarter cities strategy to life, and
the design is great.”

This year, the Outdoor Lions attracted over 5,610 entries, with a total of 140
selected as winners, with 25 Gold, 43 Silver and 71 Bronze awards presented.

To view the full list of Outdoor Lions winners, visit:
http://www.canneslions.com/work/2013/outdoor/ or

About Clear Channel Outdoor Holdings Inc. (CCO)

Clear Channel Outdoor Holdings, Inc., (NYSE: CCO) is one of the world’s
largest outdoor advertising companies, with more than 750,000 displays in over
40 countries across five continents, including 48 of the 50 largest markets in
the United States. Clear Channel Outdoor Holdings offers many types of
displays across its global platform to meet the advertising needs of its
customers. This includes a growing digital platform that now offers over 1000
digital billboards across 37 U.S. markets. Clear Channel Outdoor Holdings’
International segment operates in nearly 30 countries across Asia, Australia,
Europe and Latin America in a wide variety of formats.

Certain statements in this release constitute “forward-looking statements”
within the meaning of the Private Securities Litigation Reform Act of 1995.
Such forward-looking statements involve known and unknown risks, uncertainties
and other factors which may cause the actual results, performance or
achievements of the Company to be materially different from any future
results, performance or achievements expressed or implied by such
forward-looking statements.

Clear Channel Outdoor North America: clearchanneloutdoor.com.

Follow us @ccoutdoorna.


Clear Channel Outdoor
Jason D. King, 703-582-9512
VP, Corporate Communications
Fishburn Hedges
Mike Harris, 212-459-5738
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