Axis Remains the World Leader in Network and Security Cameras and Now Also Number One in Video Encoders

  Axis Remains the World Leader in Network and Security Cameras and Now Also
  Number One in Video Encoders

IHS: IP camera sales to account for 50 percent of global camera sales by 2014

Business Wire

CHELMSFORD, Mass. -- June 19, 2013

Axis Communications, the world leader in network video surveillance, retains
its global market-leading position in network cameras and security cameras
categories, and has also taken first place in video encoders. This is shown in
a new report from information and analytics firm IHS.

“We have further strengthened our position due to our long-term strategy of
continuous releases of innovative network video products and the fact that we
offer high-quality security solutions in a global market in conjunction with
our loyal partners,” says Ray Mauritsson, President of Axis Communications.
“IHS estimates continued high market growth, however, slightly lower than
previously, over the next five years. IHS also indicates the market today is
more fragmented, with many vendors offering network video products for
security solutions.”

Axis is still ranked number one and is the global market leader in the network
cameras as well as security cameras categories. The security cameras category
includes both analog cameras and network cameras.

In 2012, Axis further strengthened its market position by taking first place
in the video encoders category. A video encoder is a product that connects to
an analog camera and digitizes the video signal to make it possible to use the
advantages of a network solution.

According to IHS, network cameras will account for more than 50 percent of
global surveillance camera sales by 2014. This can be compared to network
cameras’ share of global sales in 2012, which amounted to approximately 40
percent, according to IHS Research.

About Axis Communications

As the market leader in network video, Axis is leading the way to a smarter,
safer, more secure world – driving the shift from analog to digital video
surveillance. Offering network video solutions for professional installations,
Axis’ products and solutions are based on an innovative, open technology
platform.

Axis has more than 1,400 dedicated employees in 41 locations around the world
and cooperates with partners covering 179 countries. Founded in 1984, Axis is
a Sweden-based IT company listed on NASDAQ OMX Stockholm under the ticker
AXIS. For more information about Axis, please visit our website www.axis.com.

Contact:

fama PR, Inc.
Matt Flanagan, 617-986-5002
axis@famapr.com
or
Axis Communications, Inc.
Domenic Locapo, 978-614-2074
dlocapo@axis.com