Kia Canada Inc. continues as official automotive partner of Union Cycliste
Internationale (UCI) WorldTour's Grand Prix Cycliste de Québec and Montréal
-- Kia Canada continues as official automotive partner for fourth
-- Grand Prix Cycliste de Québec takes place on September 13, 2013
-- Grand Prix Cycliste de Montéal takes place on September 15,
MONTRÉAL, June 17, 2013 /CNW/ - Kia Canada Inc. announced today that they
will continue their official automotive partnership with the Grand Prix
Cycliste de Québec and the Grand Prix Cycliste de Montréal of the 2013
(Union Cycliste Internationale) UCI WorldTour circuit for the fourth
consecutive year. With the partnership, Kia Canada will supply the use of 81
vehicles as active support throughout the two elite cycling events, further
signifying the strong partnership between the two brands.
"Kia Canada is excited to partner with the 2013 UCI WorldTour Canadian events
for a fourth consecutive year, as sports remain a significant part of the Kia
brand DNA, both in Canada and globally," said Robert Staffieri, Director of
Marketing, Kia Canada Inc. "Kia is proud to support this world-class event
with our redesigned vehicle lineup, including the all-new
technologically-advanced 2014 Forte sedan and all-new multifunctional 2014
Rondo Urban Utility Vehicle."
As the official automotive partner of the 2013 UCI WorldTour events of Québec
and Montréal, Kia will supply vehicles from its wide-ranging product line-up
to all 19 ProTeams, one UCI Pro Continental Team as well as a national team
invited to the event. Kia will actively assist with event logistics, media,
and VIP transportation. Kia will provide a total of 81 vehicles from their
world-class product line-up, including: the all-new European-inspired design
2014 Forte sedan, all-new red dot design award winning 2014 Rondo Urban
Utility Vehicle (UUV), the award-winning Optima mid-size sedan, the Soul urban
crossover vehicle and the Sedona minivan.
During the 2013 event, there will be 28 road races bearing the official UCI
WorldTour label. Teams that have been awarded the ProTeam label are required
to compete in each event. There are two events held in North America: the
Grand Prix Cycliste de Québec and the Grand Prix Cycliste de Montréal. These
two events on the UCI WorldTour Circuit bring the world's most elite cyclists
along with their support staff to Quebec City on September 13th, 2013, and
Montreal on September 15th, 2013 - more than 400 people in all and will
contribute to promoting Kia's world-wide participation in cycling.
About Kia Canada Inc.: Kia Canada Inc. (www.kia.ca -
www.facebook.com/kiacanada) a maker of quality vehicles for the young-at-heart
is a subsidiary of Kia Motors Corporation (KMC) which was founded in 1999 and
sells and services high quality, class leading vehicles like the Soul, Forte,
Optima and Sorento through a network of 181 dealers nationwide. Kia Canada
Inc. employs 162 people in its Mississauga, Ontario headquarters and four
regional offices across Canada, with an all-new state-of-the-art facility to
open in Montreal shortly. Kia's brand slogan "The Power to Surprise"
represents the company's global commitment to surprise the world by providing
exciting & inspiring experiences that go beyond expectations.
About Les Grands Prix Cyclistes Québec - Montréal:
In 2009, the Grands Prix Cyclistes de Québec-Montréal (GPCQM) organization
was granted the first and only two UCI WorldTour licences for races in North
America. The organization has been responsible for planning and putting on
these world-class cycling races in Québec City and Montréal since 2010.
Please visit the website www.gpcqm.ca for more details on these races at the
premier level of world cycling. The GPCQM organization would like to highlight
the contribution of the following partners: the Government of Canada, the
Government of Québec, the City of Québec, the City of Montréal, Tourisme
Montréal, Québecor, Kia Canada Inc. and Air Transat.
Jack SulymkaT: 905.755.6266 National PR and Corporate Partnerships
ManagerC: 905.301.6207 Kia Canada Inc.E:firstname.lastname@example.org
Daniel PonziniT: 905.755.6415 Public Relations and Events
CoordinatorC: 647.462.8986 Kia Canada Inc.E:email@example.com
SOURCE: KIA Canada Inc.
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-0- Jun/17/2013 13:58 GMT
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