“Springsteen and I” to Make Fans’ Rock ‘n’ Roll Dreams Come True in U.S. Cinemas this Summer

  “Springsteen and I” to Make Fans’ Rock ‘n’ Roll Dreams Come True in U.S.
  Cinemas this Summer

   NCM Fathom Events and Arts Alliance Media Present Inspiring Documentary
Celebrating Bruce Springsteen in Select Movie Theaters Nationwide on July 22 &

Business Wire

CENTENNIAL, Colo. -- June 17, 2013

With more than 120 million albums sold worldwide and numerous awards,
including a staggering 20 Grammy Awards^®, Bruce Springsteen’s music defines a
generation. In celebration of 40 years of iconic music, NCM Fathom Events and
Arts Alliance Media present “Springsteen and I” in select U.S. movie theaters
on Monday, July 22 and Tuesday, July 30 at 7:30 p.m. local time. “Springsteen
and I” will take audiences on an emotional journey through the personal
insights and reflections of their fellow Springsteen fans. Directed by Baillie
Walsh and produced by Ridley Scott Associates and Mr. Wolf, “Springsteen and
I” incorporates the efforts of more than 2,000 fans around the world who
submitted personal video clips to make the ultimate collective filmmaking
experience about how Springsteen and his music became the soundtrack to so
many lives.

Including Springsteen performing some of his greatest hits and exclusive
never-before-seen archival concert footage, the cinema event features
unreleased big-screen performance highlights from the London Hard Rock Calling
Wrecking Ball tour and a behind-the-scenes fan meet-and-greet with their hero.

“This beautifully crafted film providesaunique insight into the powerful
bond between a recording artist and those who connect so profoundly with his
music,” said Ridley Scott.

“Springsteen and I” will be presented in nearly 500 select movie theaters
around the country through NCM’s exclusive Digital Broadcast Network. Tickets
are available at participating theater box offices and online at
www.fathomevents.com. For a complete list of theater locations and prices,
visit the NCM Fathom Events website (theaters and participants are subject to

‘Springsteen and I’ is totally unique – audiences have never seen Bruce and
his influence presented like this before,” said Dan Diamond, senior vice
president of Business Development for Fathom Events. “This Fathom Event is a
rare opportunity for fans to gather together in movie theaters, experience and
share their love of all things ‘Bruce’ – as it was produced by the fans, for
the fans.”

For more information about “Springsteen & I,” please visit the website,
Facebook, Twitter or You Tube.

About National CineMedia (NCM)

National CineMedia (NCM) operates NCM Media Networks, a leading integrated
media company reaching U.S. consumers in movie theaters, online and through
mobile technology. The NCM Cinema Network and NCM Fathom Events present cinema
advertising and events across the nation’s largest digital in-theater network,
comprised of theaters owned by AMC Entertainment Inc., Cinemark Holdings, Inc.
(NYSE: CNK), Regal Entertainment Group (NYSE: RGC) and other leading regional
theater circuits. NCM’s theater advertising network covers 183 Designated
Market Areas® (49 of the top 50) and includes approximately 19,300 screens
(over 18,400 digital). During 2012, approximately 710 million patrons attended
movies shown in theaters in which NCM currently has exclusive, cinema
advertising agreements in place. The NCM Fathom Events live digital broadcast
network (“DBN”) is comprised of over 740 locations in 172 Designated Market
Areas® (including all of the top 50). The NCM Interactive Network offers
360-degree integrated marketing opportunities in combination with cinema,
encompassing 41 entertainment-related websites, online widgets and mobile
applications. National CineMedia, Inc. (NASDAQ: NCMI) owns a 46.9% interest in
and is the managing member of National CineMedia LLC. For more information,
visit www.ncm.com or www.FathomEvents.com. (NCMI-E)

About Mr. Wolf

Founded in 2012 by Alfred Chubb with Arts Alliance Ventures, Mr. Wolf produces
and finances live events and music based feature films for worldwide
distribution on all formats.Mr. Wolf launched with the release of Andrea
Bocelli: Love in Portofino on Valentine's Day and Mother's Day, produced by
PBS, Universal Music and Sugar Entertainment and is following up with the
release of Springsteen & I, the Ridley Scott Agency-produced Bruce Springsteen
feature, in July 2013.

About Ridley Scott Associates

Founded by Ridley and Tony Scott in 1968, RSA Films has, for more than 40
years, been one of the world's leading commercial production companies. Headed
by President Jules Daly, RSA is at the forefront of creating innovative
groundbreaking advertising campaigns for some of the world's most recognized
brands. Headquartered in Los Angeles, with offices in New York, London, and
Shanghai, RSA has a roster of over 80 directors, including Kathryn Bigelow,
Martin Scorsese, Sam Mendes, Joe Carnahan, Steven Klein and Neill Blomkamp.
RSA has received numerous Golden Lion, Emmy, BAFTA, AICP, Cleo, MTV and MVPA
Awards since its inception.

About Arts Alliance Media

Arts Alliance Media, based in London with offices in Paris, Amsterdam,
Barcelona, Oslo, Milan and Berlin, is the worldwide leader in digital cinema,
offering a complete range of services, as well as VPF financing solutions for
digital conversion.

These services include installation, maintenance and support for digital
cinema systems; world-class software solutions; management and delivery of
content to cinemas; and alternative content and live events. AAM has European
Virtual Print Fee (VPF) agreements in place with all six Hollywood studios and
has signed over 3,850VPF screens in multiple territories, including with many
leading exhibitors. The company recently activated its Latin American VPF
programme with a raft of exhibitor signings in the past weeks. AAM's digital
cinema software currently touches approximately 15,000 screens worldwide.

The London-based Network Operations Centre supports over 5,500 digital screens
around the world, and the company’s digital cinema lab has mastered over 2500
titles to date, and shipped hundreds of thousands of DCPs. AAM’s strategic
partnership with Arqiva allows exhibitors to benefit from satellite delivery
of content to cinemas. Arts Alliance Media was founded in 2003 by Thomas

For artwork/photos related to “Springsteen and I,” click here.


NCM Fathom Events
Michelle Portillo, 303-792-8651
Scoop Marketing for NCM Fathom Events
Erik Stein, 818-761-6100
ThinkJam for Arts Alliance Media
Marcela Kosonoy, 323-761-2333
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