Akron-Canton Airport Wins Social Media Award; Places 1st in Social Media
Recognized by ACI-NA 2013 Excellence in Airport Marketing & Communications
GREEN, Ohio, June 14, 2013
GREEN, Ohio, June 14, 2013 /PRNewswire-USNewswire/ --Social media has
revolutionized the way Akron-Canton Airport (CAK) interacts with its
Customers. For its leadership in the innovative use of Facebook, Twitter and
other social media tools to welcome Southwest Airlines, CAK was nationally
recognized by the Airports Council International - North America's 2013
Excellence in Airport Marketing and Communications Awards. CAK garnered first
place in the Social Media Campaign category. The judges were most impressed
with the airport's involvement of thousands of CAK Customers to build
excitement through multiple social media platforms.
"Engaging with and learning from our Customers is a privilege," said President
& CEO Rick McQueen. "Our leadership in engagement strategies using social
platforms like Facebook, Twitter and Instagram, allow us to educate, empower
and delight our customers. I am so proud of our team for their day-to-day work
with Customers and for winning this prestigious industry award."
CAK was the first airport in the U.S. to start using Facebook in 2007. Since
then, CAK has continued to engage their Customers on Facebook gaining 57,600
likes and is the 3rd biggest airport Facebook page in the U.S. The airport has
continued to use social media and has active accounts on Twitter, YouTube,
Instagram, Pinterest and Vine.
Winners were recently recognized at the 2013 Marketing and Communications
Conference in Atlanta presented by Airports Council International-North
America. This year, 53 airports in the U.S. and Canada entered the contest and
received first, second and third place awards in 20 categories. In the social
media campaign category, Tucson International Airport won second while
Edmonton International Airport in Canada placed third.
About Akron-Canton Airport
What makes Akron-Canton Airport a better way to go? It is all about low fares
and a relaxing experience. Our low airfares have saved travelers in Northeast
Ohio $958 million in the last 16 years. CAK's airfares are the 15^th average
lowest in the U.S., according to the U.S. Department of Transportation, Bureau
of Transportation Statistics. The airport is also making significant progress
on CAK 2018, the airport's 10-year, $110-million capital improvement plan.
2013 projects include the dedication of a new aircraft rescue and firefighting
& maintenance facility. Keep up to date on all things CAK at
akroncantonairport.com. Share your thoughts and CAK travel stories with us at
Facebook.com/akroncantonairport or Twitter.com/CAKairport. Akron-Canton
Airport, a better way to go®.
SOURCE Akron-Canton Airport
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