Okta Delivers New Functionality to Address Rapidly Growing Market for Customer and Partner Identity Management

Okta Delivers New Functionality to Address Rapidly Growing Market for Customer 
and Partner Identity Management 
ServiceSource Implements Okta as Identity Layer of Renew OnDemand(TM)
SAN FRANCISCO, CA -- (Marketwired) -- 06/13/13 --  Today, Okta
announced new service functionality to address the challenges
enterprises face in managing the identities of their partners and
customers and providing them with secure access to business critical
"More than ever, businesses are creating deeper connections with
their partners and customers online," said Eric Berg, vice president
of products, Okta. "Traditionally, these customer or partner portals
have required significant custom development or have forced users to
do the integration by managing multiple usernames and passwords
across a disparate set of applications. We're addressing these issues
head-on by enabling customers to rapidly deliver Okta-powered
customer and partner portals with a robust set of APIs, rich new
customization options and built-in support for seamless B2B
Building on its proven success in helping large enterprises such as
Clorox, Gatwick Airport, Encore Capital and Workday with their
internal identity management challenges, Okta's new capabilities are
helping enterprises like Allergan, Purolator, Rotary International
and ServiceSource deliver seamless access to member communities,
partners or even customers of their own new online products. Okta is
enabling enterprises of all sizes to increase in the adoption and
usage of their externally facing portals, resulting in increased top
line revenue and improved customer and partner satisfaction.  
As part of its service, Okta has introduced a number of new features
to support external identity management scenarios, including:  

--  Comprehensive Set of RESTFUL APIs: Okta's APIs span account creation,
    automated provisioning, access control and session management -- each
    of which are critical in enabling customers to integrate Okta's
    identity service into any kind of external-facing portal.
--  Rich, In-Product Customization Options: For companies that want to
    deliver a branded user experience without investing significant
    development resources, Okta offers customization options to make
    delivery of an Okta-powered customer or partner portal a simple
    configuration exercise.
--  Seamless Federated Access Into B2B Portals: Okta enables enterprises
    to offer partners seamless federated access to B2B portals from
    existing on-premises directories or identity management systems. With
    just a few clicks, customers can provide single sign-on, as well as
    provisioning and deprovisioning capabilities, to external portals just
    as they do internally.

"This is a significant step forward in achieving our vision for a
vendor-neutral Enterprise Identity Network that securely connects any
combination of applications, devices and users," said Todd McKinnon,
CEO, Okta. "As an open platform that's inherently based in the cloud,
Okta is uniquely positioned to let companies use the applications
they want without sacrificing the end-user experience. While our
heritage has been in addressing this challenge for internal users,
it's very exciting to now see how a number of our customers are
starting to extend our platform to do the same thing for their
external users. We see this as a huge opportunity and an area that
we're very well-poised to lead for our customers." 
ServiceSource Implements Okta As Identity Layer For Renew
 One customer leveraging Okta's new external identity
management functionality is ServiceSource (NASDAQ: SREV), the leader
in recurring revenue management -- which has deployed Okta as the
identity layer for its new Renew OnDemand(TM) SaaS application. 
Launched in late 2012, ServiceSource Renew OnDemand(TM) is the only
application designed specifically to arm sales teams, executives and
channel partners with a complete system to renew, upsell and
cross-sell customer service contracts and subscriptions.  
"When we started building Renew OnDemand, we wanted to work with
best-in-class companies like Okta, BigMachines, MuleSoft, Pactera,
salesforce.com and Xactly to ensure that Renew would easily fit into
existing corporate infrastructures," said Amrith Nambiar, vice
president of business applications, ServiceSource. "Okta gives Renew
OnDemand users a transparent, single point of entry regardless of the
existing identity infrastructures that our customers have in place."  
As an Okta customer for internal identity management, ServiceSource
was already familiar with Okta's zero-downtime cloud architecture,
which would prove core to the deployment of Renew OnDemand. Okta also
helps Renew OnDemand meet sophisticated corporate security
requirements and work within the existing environments of
ServiceSource customers.  
"Our customers range from medium-sized, rapidly growing businesses to
some of the world's largest Fortune 500 companies. The reality is
that no two customers have the same environment, so we really needed
a platform that could work with anything," added Nambiar. "Not only
does Okta easily integrate to existing infrastructure like Active
Directory and LDAP, but it also works with any 3rd party identity
solutions that our customers might have in place." 
Okta has also joined ServiceSource and other key players in the
Recurring Revenue Alliance, a group of leading businesses focused on
helping customers maintain and grow their share of the $310B annual
recurring revenue market for maintenance, support and subscriptions. 
About Okta
 Okta is an enterprise-grade identity management service,
built from the ground up in the cloud and designed to address the
challenges of a cloud, mobile and interconnected business world. Okta
integrates with existing directories and identity systems, as well as
thousands of on-premises, cloud-based and mobile applications, to
enable IT to securely manage access anywhere, anytime and from any
More than 300 enterprises, including Allergan, BMC Software, Clorox,
London Gatwick Airport, LinkedIn, T.D. Williamson and SAP, use Okta
to increase security and employee productivity, as well as lower IT
costs and improve compliance. The hundreds of enterprises, thousands
of cloud application vendors and millions of people using Okta today
also form the foundation for the industry's first Enterprise Identity
Network. Okta is backed by premier venture capital firms Andreessen
Horowitz, Greylock Partners, Khosla Ventures and Sequoia Capital. To
learn more about Okta, visit www.okta.com. 
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Media Contact:
Sara Schulte 
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