Husqvarna launches new Spring Campaign encouraging Canadians to Challenge the Impossible

Husqvarna launches new Spring Campaign encouraging Canadians to Challenge the 
MISSISSAUGA, ON, June 11, 2013 /CNW/ - For over 300 years Husqvarna, the 
world's largest producer of outdoor power products, has been making equipment 
that gives consumers the self-confidence and capability to tackle even the 
most difficult challenge out there; making the impossible possible. 
Founded in Sweden more than 300 years ago, Husqvarna has an extensive history 
of product excellence. It is this drive and commitment to continual innovation 
that has led to the production of a long list of pioneering, efficient and 
professional outdoor equipment. Husqvarna develops premium machinery that 
helps users be faster and more confident; preparing them for any challenge 
that comes their way. 
In keeping with the goal of making the impossible possible Husqvarna is 
partnering with award-winning Canadian explorer, Bruce Kirkby to launch 
Challenge the Impossible - a national story contest that will recognize 
everyday Canadians who tackle seemingly impossible feats. The campaign is 
calling on consumers across Canada to visit and share their stories. 
"Husqvarna is about Challenging the Impossible and being inspired by the 
pursuit of the challenges we face ahead," said Scott Ride, President Husqvarna 
Canada. "From an unruly lawn to trekking cross-country to a remote travel 
destination, our consumers challenge the impossible every day. We want to hear 
their stories and reward them for their work." 
Entrants will submit a short written entry (150 words or less) and a 
photograph starting June 11, 2013 through to August 11, 2013. At the 
conclusion of the campaign, a panel of judges will evaluate entries based upon 
creativity and originality and the winner will be awarded an outdoor prize 
pack for two valued up to $5,000 and a Husqvarna product prize pack worth 
approximately $1600. 
About Husqvarna
The Husqvarna Group is the world's largest producer of outdoor power product 
including chainsaws, trimmers, lawn mower and garden tractors. The Group is 
also the European leader in consumer watering products and one of the world 
leaders in cutting equipment and diamond tools for the construction and stone 
industries. The product offering includes products for both consumer and 
professional users. The Group's products are sold via dealers and retailers in 
more than 100 countries. 
Robyn Hunt, APEX PR 416-934-2105 
SOURCE: Husqvarna Canada 
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CO: Husqvarna Canada
ST: Ontario
-0- Jun/11/2013 09:59 GMT
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