Sorry, Pardon, Lo Siento, Scusi! TripAdvisor Apologizes To Travelers Around
No More Pop-Ups Crop Up as Hotel Price Comparison Search Finally Goes Live
NEWTON, Mass., June 5, 2013
NEWTON, Mass., June 5, 2013 /PRNewswire/ -- Applying radical common sense,
TripAdvisor^®, the world's largest travel site*, today announced the launch of
its all-in-one Hotel Price Comparison search, now live worldwide. TripAdvisor
*is* the first to match real-time pricing and availability with the more than
100 million original reviews and opinions of TripAdvisor travelers.
"Our bad," said Steve Kaufer, co-founder and CEO of TripAdvisor. "We want to
help travelers plan and have the perfect trip, not drive them crazy with
endless annoying pop-ups before they've booked it. We are excited to offer
real-time hotel prices and availability in one convenient display."
"I recently searched a popular New York hotel, hit the 'See All' pricing link
and -- expecting to wade through countless pop-ups -- I went to grab a cup of
coffee," said one TripAdvisor "member." "When I came back to sift through the
results, there was only one display...one! Can you believe it? A unified
price comparison search is a dream come true!"
TripAdvisor now displays an easy-to-read layout of pricing and availability
from multiple booking partners in one view. This means that travelers can
apply a simple method for choosing top-rated hotels at a great price: research
a hotel for their chosen dates of stay, compare options at a glance to select
their favorite, and click through to the booking partners' sites to complete
"This was the most logical step in the evolution of TripAdvisor," said
Kaufer. "Pairing our best-in-class user-generated content with pricing in one
display gives a better experience to our travelers and even more qualified
leads to our hotel booking partners."
The new price comparison search display is now live for hotels in every
country in the world and is available on all TripAdvisor sites and all mobile
TripAdvisor^®is the world's largest travel site*, enabling travelers to plan
and have the perfect trip. TripAdvisor offers trusted advice from real
travelers and a wide variety of travel choices and planning features with
seamless links to booking tools. TripAdvisor branded sites make up the largest
travel community in the world, with more than 200 million unique monthly
visitors**, and over 100 million reviews and opinions covering more than 2.5
million accommodations, restaurants and attractions. The sites operate in 30
countries worldwide, including China under daodao.com. TripAdvisor also
includes TripAdvisor for Business, a dedicated division that provides the
tourism industry access to millions of monthly TripAdvisor visitors.
TripAdvisor, Inc. (NASDAQ: TRIP) manages and operates websites under 20 other
travel media brands: www.airfarewatchdog.com, www.bookingbuddy.com,
www.cruisecritic.com, www.everytrail.com, www.familyvacationcritic.com,
www.flipkey.com, www.holidaylettings.co.uk, www.holidaywatchdog.com,
www.virtualtourist.com, www.whereivebeen.com, and www.kuxun.cn.
*Source: comScore Media Metrix for TripAdvisor Sites, worldwide, March 2013
**Source: Google Analytics, worldwide data, April 2013
©2013 TripAdvisor, Inc. All rights reserved.
Contact: Alison Croyle, (617) 670-6737, firstname.lastname@example.org
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