Major Announcements from Customer Experience Industry Event

  Major Announcements from Customer Experience Industry Event

     Exciting Firsts Announced at the Third CXPA Members Insight Exchange

Business Wire

WAKEFIELD, Mass. -- June 5, 2013

The third annual Members Insight Exchange of the Customer Experience
Professionals Association (CXPA), an international non-profit organization
created to guide and enhance the growing field of customer experience
management, recently took place in San Diego.

For the customer experience leaders and professionals in attendance at the
Hotel del Coronado, the event was a unique opportunity to share their
experiences and expertise, and to network with and learn from their peers. The
program highlighted innovation in all contexts, from members' case studies and
"show and tell" sessions to keynotes from sector leaders, and it featured
several announcements of importance to the industry:

  *CX Professional Certification: The CXPA is developing a professional
    certification program for CX Management called the "Certified Customer
    Experience Professional” (CCXP). The CXPA, as a non-profit, independent
    professional association, is uniquely positioned to deliver this needed
    evolution for the CX profession. Certifications are expected to start in
    late 2013.
  *"CX Day:" The CXPA announced that starting on October 1, 2013, the first
    Tuesday of every October will be CX Day, a day for celebrating the
    customer experience profession. This celebration will be open to all CX
    professionals, whether or not they are members of the CXPA. Some of the
    elements planned for CX Day are Local Networking Events throughout the
    world, several live online events, announcements of awards for CX
    professionals who are making a difference, and a contest to see which
    companies are the most innovative in celebrating CX Day within their
  *MIE 2014: Next year’s Member Insight Exchange will take place on May 13
    and 14 in Atlanta.
  *CXPA "Extra Mile Award" Winners: The CXPA is fueled by the passion and
    effort of its members. Of the many who contribute, three people were
    identified as having gone well above and beyond the norm: Desirree
    Madison-Biggs of Symantec, Karl Sharicz of SimplexGrinnell, and Yvonne
    Nomizu of Pacific Consulting Group.
  *CX Innovation Award Winners: Awards for innovative CX practices were given
    for the second year. This year’s winners are Blue Cross Blue Shield of
    Michigan and Sage. The other finalists were Autodesk, Barclaycard US and
    the Oklahoma City Thunder.
  *Members' "Show and Tell" Sessions: Attendees flocked to hear what others
    in the CXPA community are doing, in what has become a favorite element of
    the MIE. More than 30 members shared the tools that they use within their
    organizations. These CX Tools are available on the CXPA website.

"I'm proud of what this community of professionals has achieved in just two
years, but I’m even more excited about what the future holds for the CXPA and
our profession," said Bruce Temkin, CXPA Chair and co-founder. "These
announcements demonstrate some of the great work being done by our members,
who are committed to raising the bar on the overall practice of customer
experience management."

PeriscopeIQ and ResponseTek were Gold Sponsors of the 2013 Members Insight
Exchange; Confirmit, ForeSee, Mattersight, and Vision Critical were Silver
Sponsors; Bronze Sponsors were BrandTrust, Endeavor, Oracle, Questback, The
Service Profit Chain Institute, Soundbite, Universal Mind, and Verint. Media
partner was CustomerThink, and additional sponsorship support was provided by
About Face and Pacific Consulting Group.

About the CXPA
The Customer Experience Professionals Association is a global, non-profit
organization dedicated to the advancement of customer experience management
best practices. It provides customer experience management professionals with
educational and networking opportunities to help them succeed, and facilitates
the industry-wide advancement of the discipline of customer experience
management. The CXPA’s members include individuals who develop, manage,
optimize, and envision how organizations interact with their customers. This
community includes customer experience practitioners within companies, vendors
who support customer experience efforts, and other stakeholders in the

Founded in April 2011, the CXPA has more than 75 Corporate Members and 2,200
customer experience professionals in its community. CXPA Gold Sponsors include
Confirmit, ForeSee, SAP America, Inc., Oracle, Vivisimo, and Vovici, a Verint
Systems Company. Achieve Global, Clarabridge, Inc., Corsential, Interactive
Intelligence, Mattersight Corporation, Medallia, ResponseTek and TNS are CXPA
Silver Sponsors. For more information, visit

Customer Experience Professionals Association, CXPA, and the CXPA logo are
trademarks of the Customer Experience Professionals Association.

All other company names mentioned may be trademarks or registered trademarks
of their respective holders.


Customer Experience Professionals Association
Judith Vanderkay, +1-781-876-6208
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